Cinnamon Oil
prices mostly outside the sweet spot ($4.00–$9.18) — Cinnamon Oil doesn't clear our bar today.
Flapen Score
Is Cinnamon Oil profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Cinnamon Oil is a £29K/yr Amazon United Kingdom market (39K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.
Cinnamon Oil: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -34.8% over the last 90 days and 11.5% of searches end in a purchase.
£29K
revenue / yr
Who owns the niche?
The top 5 brands hold 79% of demand, so 21% of the market is open.
21%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 14 products
Top Cinnamon Oil products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Nikura | Cinnamon (Bark) Essential Oil - 10ml - 100% Pure
- Price
- £4.13
- Rating
- 4.5/5
- Reviews
- 42,940
- Age
- 10y ago
MUNUSNA Cinnamon Essential Oil 100% Natural and Premium Grade Cinnamon Oils for Skin Hair Care Aromatherapy Oil for Diffuser Humidifier DIY Home 100ML
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 2,633
- Age
- 1y ago
MAYJAM Cinnamon Essential Oil 100ML for Diffuser Aromatherapy Skin Care DIY Candle Soap Making Home Office
- Price
- £7.34
- Rating
- 4.3/5
- Reviews
- 15,267
- Age
- 1y ago
Carno Calm Cinnamon Essential Oil 30ml 100% Pure for Aromatherapy
- Price
- £6.88
- Rating
- 4.4/5
- Reviews
- 3,445
- Age
- 2y ago
Ayumi Cinnamon Essential Oil | 100% Food Grade Cinnamon Leaf Oil | Cinnamon Oil for Baking & Cooking | Cinnamon Tea Oil for Beverages | Boosts Digestion & Blood Sugar |Aromatheray Diffuser Oil | 15 ml
- Price
- £7.25
- Rating
- 3.7/5
- Reviews
- 22
- Age
- 3y ago
Trending
90-day click momentum
Mystery Of Nature Cinnamon Essential Oil 30ml 100% Pure Cinnamon Essential Oils for Diffusers for Home Air Freshener Diffuser Oil with Glass Dropper Aromatherapy & DIY Home
- Price
- £6.15
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
Ayumi Cinnamon Essential Oil | 100% Food Grade Cinnamon Leaf Oil | Cinnamon Oil for Baking & Cooking | Cinnamon Tea Oil for Beverages | Boosts Digestion & Blood Sugar |Aromatheray Diffuser Oil | 15 ml
- Price
- £7.25
- Rating
- 3.7/5
- Reviews
- 22
- Age
- 3y ago
Carno Calm Cinnamon Essential Oil 30ml 100% Pure for Aromatherapy
- Price
- £6.88
- Rating
- 4.4/5
- Reviews
- 3,445
- Age
- 2y ago
MAYJAM Cinnamon Essential Oil 100ML for Diffuser Aromatherapy Skin Care DIY Candle Soap Making Home Office
- Price
- £7.34
- Rating
- 4.3/5
- Reviews
- 15,267
- Age
- 1y ago
MAYJAM Cinnamon Essential Oil 10ML for Diffuser Aromatherapy Skin Care DIY Candle Soap Making Home Office
- Price
- £4.00
- Rating
- 4.3/5
- Reviews
- 15,267
- Age
- 1y ago
Newest
by launch dateMystery Of Nature Cinnamon Essential Oil 30ml 100% Pure Cinnamon Essential Oils for Diffusers for Home Air Freshener Diffuser Oil with Glass Dropper Aromatherapy & DIY Home
- Price
- £6.15
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
MAYJAM Cinnamon Essential Oil 100ML for Diffuser Aromatherapy Skin Care DIY Candle Soap Making Home Office
- Price
- £7.34
- Rating
- 4.3/5
- Reviews
- 15,267
- Age
- 1y ago
MAYJAM Cinnamon Essential Oil 10ML for Diffuser Aromatherapy Skin Care DIY Candle Soap Making Home Office
- Price
- £4.00
- Rating
- 4.3/5
- Reviews
- 15,267
- Age
- 1y ago
MAYJAM Cinnamon Essential Oil 30ML for Diffuser Aromatherapy Skin Care DIY Candle Soap Making Home Office
- Price
- £5.10
- Rating
- 4.3/5
- Reviews
- 15,267
- Age
- 1y ago
MUNUSNA Cinnamon Essential Oil 100% Natural and Premium Grade Cinnamon Oils for Skin Hair Care Aromatherapy Oil for Diffuser Humidifier DIY Home 100ML
- Price
- £7.30
- Rating
- 4.4/5
- Reviews
- 2,633
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
Brands
12 rising
Sellers
12
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
17%
- nikura31%
- MAYJAM18%
- MUNUSNA12%
- Carno Calm11%
- Ayumi6%
- EVOKE OCCU4%
- Open — no brand owns it (6 brands, 17%)
Cinnamon Oil demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.8×
Top Cinnamon Oil search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- cinnamon oil15K/yr
- cinnamon essential oil19K/yr
- cinnamon oil essential6K/yr
What reviews say buyers love and hate about Cinnamon Oil
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“it smells comforting”
“great value”
“Excellent quality”
“It is wonderful oil”
“Did its job on stopping ants coming into my house”
What buyers complain about
92% of reviews“this tastes nothing like the oils I have used before”
“Cinnamon oil does NOT smell like your typical sweet cinnamon”
“Bit expensive for size bottle”
“Poor item”
“bottle looks very old”
Cinnamon Oil return rate & reasons
Why buyers send it back, as a share of all return requests.
0.5%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Cinnamon Oil questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
