Cherry Candle
FailThe top 5 brands take 100% of clicks, so Cherry Candle is a Fail.
- Flapen Score
- 39 / 100Ranks 1,746 of 2,035 Health & Personal Care niches · −9 vs the category median of 4839
- Market size
- £107K/yr206K searches / yr
- 90-day growth
- -37.6%search demand this quarter
- Competition
- 61%top-5 click share · 5 brands · 63 sellers
Flapen Score
Cherry Candle against its category
The dotted line is the Health & Personal Care average. Past it, Cherry Candle is stronger. Inside it, weaker.
Market
The Cherry Candle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cherry Candle 206K times last year and spent an estimated £107K. All 5 brands take every click. Flapen scores it 39 out of 100, a Fail.
01 · Demand
5.3% of searches ended in a purchase last week.
Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £107K a year.
- Searches, last 12 months
- 206K
- Growth, 90 days vs prior 90
- -37.6%
- Conversion, latest week
- 5.3%
- Market size, estimated
- £107Ka year
- Top search term
- yankee candle diffuser93K searches a year
02 · Price
A sale here is worth £9.78.
Listings sell for £9.78 on average, from £3.76 to £17.79. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £9.78 that is £2K to £5K a year per listing.
- Average price
- £9.78under the $15 to $100 sweet spot
- Price range
- £3.76–£17.79
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
56% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #181 within Alternative Medicine. It carries 1,847 reviews at 4.25 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 88%
- Out of stock, average day
- 0.3%
- Average rank
- #181in Alternative Medicine
- Average rating
- 4.25 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,847per listing
- Listings tracked
- 25
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Cherry Candle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Yankee Candle Signature Scented Reed Diffuser | Black Cherry Aroma Diffuser | up to 10 Weeks of Fragrance | 100 ml | Perfect Gifts for Women
- Price
- £9.89
- Rating
- 4.3/5
- Reviews
- 2,568
- Age
- 3y ago

Yankee Candle Ultrasonic Aroma Diffuser Kit | Black Cherry Aroma Diffuser Oil | LED Colour Changing | Auto Off Timer | Quiet Operation | UK Plug
- Price
- £17.79
- Rating
- 4.6/5
- Reviews
- 1,884
- Age
- 4y ago

Yankee Candle Signature Scented Reed Diffuser | Pink Sands Aroma Diffuser | up to 10 Weeks of Fragrance | 100 ml for Women
- Price
- £9.99
- Rating
- 4.3/5
- Reviews
- 2,568
- Age
- 3y ago

Yankee Candle Signature Scented Reed Diffuser | Clean Cotton Aroma Diffuser | up to 10 Weeks of Fragrance | 100 ml | Perfect Gifts for Women
- Price
- £10.41
- Rating
- 4.3/5
- Reviews
- 2,568
- Age
- 3y ago

Yankee Candle Signature Reed Diffuser | Midsummers Night | 100ml | up to 10 Weeks of Fragrance | Perfect Gifts for Women
- Price
- £9.50
- Rating
- 4.3/5
- Reviews
- 2,568
- Age
- 3y ago
Trending
90-day click momentum
Yankee Candle Reed Diffuser | Black Cherry | for Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.04
- Rating
- 4.8/5
- Reviews
- 37
- Age
- 4mo ago

Yankee Candle Reed Diffuser | Pink Sands | for Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.90
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 4mo ago

Yankee Candle Reed Diffuser | Wild Orchid | For Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.62
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 4mo ago

Yankee Candle Reed Diffuser | Midsummer Night | for Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.38
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 4mo ago

Yankee Candle Reed Diffuser | Midnight Jasmine | for Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.04
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 4mo ago
Newest
by launch date
Yankee Candle Reed Diffuser | Black Cherry | for Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.04
- Rating
- 4.8/5
- Reviews
- 37
- Age
- 4mo ago

Yankee Candle Reed Diffuser | Midnight Jasmine | for Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.04
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 4mo ago

Yankee Candle Reed Diffuser | Midsummer Night | for Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.38
- Rating
- 4.2/5
- Reviews
- 22
- Age
- 4mo ago

Yankee Candle Reed Diffuser | Pink Sands | for Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.90
- Rating
- 2.0/5
- Reviews
- 1
- Age
- 4mo ago

Yankee Candle Reed Diffuser | Wild Orchid | For Small to Medium Spaces | Up to 10 Weeks of Fragrance
- Price
- £11.62
- Rating
- 4.7/5
- Reviews
- 29
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
63
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
61%
Top 20: 95%
Open market
0%
- Yankee Candle93%
- Woodwick3%
- CHILLFLAME2%
- Allglazz2%
- Airwick1%
- Open — no brand owns it (0%)
Demand
Cherry Candle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 5.1× · 8 of 12 months tracked
Search terms
Top Cherry Candle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yankee candle diffuser93K/yr
- cherry candle27K/yr
- yankee diffuser22K/yr
- yankee candle reed diffuser19K/yr
- yankee reed diffuser11K/yr
- black cherry candle14K/yr
- reed diffuser yankee candle5K/yr
- yankee candle diffusers8K/yr
- yankee candle reed diffusers4K/yr
- yankee diffusers4K/yr
Reviews and returns
What reviews say buyers love and hate about Cherry Candle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Disgusting chemical ridden WC smell
No scent
Does not smell
Tiny candle
Too small
Only thing was smaller candle than expected
It is quite expensive
terrible for price
Waste of Money
but didn't last
Lasts up to 8 weeks
Stopped working after 8hrs
Doesn't work
Not working properly
This worked a bit for the first couple of days and nothing since
Love
Long lasting fragrance
Long lasting fragrance
Amazing Smell
The overall quality is good and the glass jar and ceramic
Excellent product
Quality item
Lovely diffuser
Great diffuser
The diffuser looks so elegant
Ideal gifts
Look really nice also a great gift for someone
Purchased for a gift
Good price
Great value for money
Excellent value for money
Return
0.6% Return rate 34% Fixable by listing
Doesn't work
Not working properly
This worked a bit for the first couple of days and nothing since
Tiny candle
Too small
Only thing was smaller candle than expected
Disgusting chemical ridden WC smell
No scent
Does not smell
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cherry Candle questions
Answered from the same tracked data.









