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Cetirizine

Fail

Prices span $2.16–$8.95, mostly outside the sweet spot, so Cetirizine is a Fail.

Flapen Score
48
48 / 100
Ranks 987 of 2,035 Health & Personal Care niches · on the category median
Market size
£358K/yr321K searches / yr
90-day growth
+42.9%search demand this quarter
Competition
82%top-5 click share · 10 brands · 55 sellers

Flapen Score

Cetirizine against its category

The dotted line is the Health & Personal Care average. Past it, Cetirizine is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cetirizine market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cetirizine 321K times last year and spent an estimated £358K. The top 5 brands take 84% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 48 out of 100, a Fail.

01 · Demand

20.5% of searches ended in a purchase last week.

Shoppers searched for this 321K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.5% of those searches ended in a purchase. Searches in the last 90 days moved +42.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £358K a year.

Searches, last 12 months
321K
Growth, 90 days vs prior 90
+42.9%
Conversion, latest week
20.5%
Market size, estimated
£358Ka year
Peak month
April2.4× the quietest month
Top search term
cetirizine122K searches a year

02 · Price

A sale here is worth £5.45.

Listings sell for £5.45 on average, from £2.16 to £8.95. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 6,000 to 8,000 of them. At £5.45 that is £33K to £44K a year per listing.

Average price
£5.45under the $15 to $100 sweet spot
Price range
£2.16–£8.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
60K–80K
Units per listing a year
6,000–8,000
Revenue per listing a year
£33K–£44K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

55% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #21 within Allergy & Asthma Relief. It carries 2,272 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings
55%
Prime listings
82%
Out of stock, average day
7.0%
Average rank
#21in Allergy & Asthma Relief
Average rating
4.71 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,272per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Cetirizine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

£0£36K£72K£108K£143K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

55

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

11%

  • PillPharm35%
  • 6 Months Supply Cetirizine Hayfever Allergy Tablets 30 x 618%
  • Amazon Basic Care14%
  • Crescent Pharma Limited9%
  • Relonchem8%
  • Generic5%
  • Open — no brand owns it (4 brands, 11%)

Demand

Cetirizine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.4×

Search terms

Top Cetirizine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cetirizine122K/yr
  • cetirizine antihistamine tablets58K/yr
  • cetirizine hydrochloride 10mg49K/yr
  • cetirizine hydrochloride23K/yr
  • cetirizine tablet10K/yr
  • hayfever tablets cetirizine10K/yr
  • cetirizine hydrochloride tablets9K/yr
  • cetirizine tablets17K/yr
  • citrizene allergy tablets8K/yr
  • cetrizine4K/yr

Reviews and returns

What reviews say buyers love and hate about Cetirizine

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall22%−0.11

Don't work

Not very effective

Don't work, do absolutely nothing

Value For Money12%+3.61

they can be expensive

Overpriced, especially for something that doesn't work as well as cheaper brands

Half the price as expensive ones same results

Allergies10%−0.03

Not very good when the allergies are quite bad

assumed it was because my allergies had got worse

making his skin bleed

Fever Relief8%

Hay fever

not in the real hay fever season yet

Not really good for Hay fever

Quality-Overall4%+0.35

Cheap and the same as branded

But yes mildly disappointed in the quality

Really cheap and do the job

Love

Value For Money49%+3.61

They are affordable

Great deal

Excellent value for money

Advertised Vs Actual Product11%+0.42

Works as it should

DID THE JOB AS EXPECTED

As described

Quality-Overall8%+0.35

Very good med

No complaints here

Excellent product

Allergies8%−0.03

Allergy relief

Seem to help with my allergies

Good for allergies

Efficiency5%+0.20

Very efficient

Work great as expected

Works well

Return

0.0% Return rate 100% Fixable by listing

Advertised Vs Actual Product100%▁▁▁▁██

Not as advertised

box isn't same as picture shown

FAQ

Common Cetirizine questions

Answered from the same tracked data.