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Cbd Cream

Maybe

Returns run at only 0.3% of orders. But the top 5 brands take 95% of clicks, so Cbd Cream is a Maybe.

Flapen Score
50
50 / 100
Top 41% of 2,035 Health & Personal Care niches · +2 vs the category median of 48
Market size
£549K/yr285K searches / yr
90-day growth
-8.2%search demand this quarter
Competition
77%top-5 click share · 8 brands · 28 sellers

Flapen Score

Cbd Cream against its category

The dotted line is the Health & Personal Care average. Past it, Cbd Cream is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cbd Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cbd Cream 285K times last year and spent an estimated £549K. The top 5 brands take 95% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

12.0% of searches ended in a purchase last week.

Shoppers searched for this 285K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £549K a year.

Searches, last 12 months
285K
Growth, 90 days vs prior 90
-8.2%
Conversion, latest week
12.0%
Market size, estimated
£549Ka year
Peak month
October1.3× the quietest month
Top search term
hemp cream60K searches a year

02 · Price

A sale here is worth £16.05.

Listings sell for £16.05 on average, from £8.30 to £29.64. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At £16.05 that is £24K to £32K a year per listing.

Average price
£16.05inside the $15 to $100 sweet spot
Price range
£8.30–£29.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,500–2,000
Revenue per listing a year
£24K–£32K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #165 within Wellness. It carries 6,929 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
1.4%
Average rank
#165in Wellness
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,929per listing
Listings tracked
14

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
44 months

Products

Top Cbd Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

£0£55K£110K£165K£220K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

28

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

3%

  • 5KIND CLINICAL SKINCARE75%
  • The Hemp Source10%
  • CBDFX5%
  • AEVIRO4%
  • RELUXIA2%
  • Zipvit2%
  • Open — no brand owns it (2 brands, 3%)

Demand

Cbd Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '25AugSepOctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Cbd Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hemp cream60K/yr
  • hemp cream for pain relief64K/yr
  • cbd cream46K/yr
  • cannabidiol cream19K/yr
  • 5kind extra strong hemp cream19K/yr
  • extra strong hemp cream15K/yr
  • 5 kind extra strong hemp cream11K/yr
  • cbd gel6K/yr
  • cannabis cream for pain relief high strength5K/yr
  • 5kind5K/yr

Reviews and returns

What reviews say buyers love and hate about Cbd Cream

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall14%−0.21

Never worked for me

Didn't work

No results at all

Smell13%−0.01

it has a veryyyyyyyyyyyyyyy strong smell

very smelly

Unpleasant smelling

Value For Money10%−0.12

Expensive

Waste of money

It's expensive

Pain Relief-Overall8%−0.07

her knees are very painful

Not pain relief

I have had pain in my wrist

Joint Pain5%+0.69

Personally this product did nothing for my arthritis or joint pain

I did not find that it helped my knees or joints

Pain in joints

Love

Quality-Overall16%+1.56

Reasonable Product

Excellent results

Excellent product

Joint Pain16%+0.69

Knee pain relief

Brilliant stuff helps my joints a lot

Good for joint pain

Smell11%−0.01

Very good, strong smell

Lovely smell

The scent is natural

Efficiency10%+0.79

works well

Effective

Works ok

Advertised Vs Actual Product5%+0.19

AS DESCRIBED

Product is as stated

as described

Return

0.3% Return rate 16% Fixable by listing

Functionality-Overall23%▄▄▅█▅▂

Never worked for me

Didn't work

No results at all

Leak-Proof11%▂█▄▄▅▆
Advertised Vs Actual Product10%▁▁█▇▇▁
Ingredients-Overall7%██▄▃▄▁
Value For Money6%▁▃▂▂▁█

Expensive

Waste of money

It's expensive

FAQ

Common Cbd Cream questions

Answered from the same tracked data.