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Cbd Capsules

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -27.9% this quarter, so Cbd Capsules is a Maybe.

Flapen Score
54
54 / 100
Top 25% of 2,035 Health & Personal Care niches · +6 vs the category median of 48
Market size
£86K/yr72K searches / yr
90-day growth
-27.9%search demand this quarter
Competition
54%top-5 click share · 13 brands · 24 sellers

Flapen Score

Cbd Capsules against its category

The dotted line is the Health & Personal Care average. Past it, Cbd Capsules is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cbd Capsules market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cbd Capsules 72K times last year and spent an estimated £86K. The top 5 brands take 77% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 7.7% of those searches ended in a purchase.

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £86K a year.

Searches, last 12 months
72K
Growth, 90 days vs prior 90
-27.9%
Conversion, latest week
7.7%
Market size, estimated
£86Ka year
Peak month
April1.5× the quietest month
Top search term
cbd capsules34K searches a year

02 · Price

A sale here is worth £15.54.

Listings sell for £15.54 on average, from £5.45 to £37.92. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £15.54 that is £2K to £4K a year per listing.

Average price
£15.54inside the $15 to $100 sweet spot
Price range
£5.45–£37.92
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

22% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #413 within Over-the-Counter Medication. It carries 511 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
22%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#413in Over-the-Counter Medication
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
511per listing
Listings tracked
23

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Cbd Capsules products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£7K£10K£14K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

24

Est. top-5 brand share

77%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 97%

Open market

17%

  • SOOL33%
  • CBDFX15%
  • LOVE CBD13%
  • Hempthy10%
  • 5KIND CLINICAL SKINCARE6%
  • Healthspan6%
  • Open — no brand owns it (7 brands, 17%)

Demand

Cbd Capsules search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Cbd Capsules search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cbd capsules34K/yr
  • cbd tablets16K/yr
  • cannabidiol capsules17K/yr
  • cbd oil capsules4K/yr

Reviews and returns

What reviews say buyers love and hate about Cbd Capsules

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Value For Money”
12%of negative reviews mention “Vegan/Organic”
<0.1%of orders come back, a rate Amazon rounds to zero
“This is not suitable for vegans”
A buyer, on “Vegan/Organic”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Cbd Capsules questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data