cbd capsules
Worth a lookShows low returns (0.0%), but soft demand (-27.9% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great7.7%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Great£15.54avg listing price — sweet spot $15–$100
Review moat
Good510.52avg incumbent reviews — the moat a new listing must climb
Price range
Good£5.45–£37.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Market size
Bad£86K£86K/yr · 72K searches
Growth
Bad-27.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, cbd capsules is a £86K/yr Amazon United Kingdom market (72K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
cbd capsules market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- £78K–£93K
- units × avg price
- Conversion rate
- 7.7%
- Avg BSR
- #413
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 22%
- Out of stock
- 1.1%
- Avg brand age
- 40 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
13 rising
Sellers
24
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
54%
Top 20: 97%
Open market
17%
- SOOL33%
- CBDFX15%
- LOVE CBD13%
- Hempthy10%
- 5KIND CLINICAL SKINCARE6%
- Healthspan6%
- Open — no brand owns it (7 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top cbd capsules search terms
- cbd capsules34K/yr
- cbd tablets16K/yr
- cannabidiol capsules17K/yr
- cbd oil capsules4K/yr
Top cbd capsules products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SOOL CBD Capsules 1500mg 30pcs | 50mg CBD per Capsule | Broad Spectrum CBD High Strength blendeed with Hemp Oil | CBD Oil Capsules | Cannabidiol CBD Oil for Stress & Anxiety Relief for Adults
SOOL£24.024.3★321 rev
CBDfx 1500mg CBD High Strength Broad Spectrum Soft Gel CBD Capsules 25mg CBD per Capsule Organic Gluten-Free 60 Capsules in Total (30-60 Days)
CBDFX£16.994.1★254 rev
SOOL CBD Capsules 750mg 30pcs | 25mg CBD Per Gel Soft Capsule | Broad Spectrum CBD Oil Capsules | Blended with Hemp Oil | Relax - Recover - Revive
SOOL£12.224.3★159 rev
CBD Tablets 1500mg - CBD Capsules High Strength Vegan Gluten-Free CBD Capsules CBD Edibles for Health and Wellbeing
Hempthy£15.694.0★185 rev
SOOL CBD Gel Capsules 450mg 30pcs | Broad Spectrum CBD Hemp Oil Blended | Relax - Recover - Revive
SOOL£7.984.5★107 rev
Newest
by launch date
Hemp Seed Oil 2000mg | 120 Softgel Capsules | with Vitamin E
Simply Supplements£8.5534 rev
CBD Tablets 1500mg - CBD Capsules High Strength Vegan Gluten-Free CBD Capsules CBD Edibles for Health and Wellbeing
Hempthy£15.69185 rev
Botanic Wellness CBD Gel Capsules 1500MG (60 Soft Gels) 25MG per Capsule Gluten-Free CBD Food Supplement UK Tested & Manufactured
Botanic Wellness£13.5545 rev
Healthspan CBD Oil Capsules 900mg (60 Capsules) | 15 mg Pure CBD Oil Capsules | for Muscle Relief | Providing a Total of 900 mg CBD | Enriched with Vitamin D
Healthspan£28.3463 rev
Love CBD Capsules 1800mg - 60 Pk Hemp Oil Coconut Oil UK High Strength
LOVE CBD£37.9275 rev
Trending
90-day click momentum
Hemp Seed Oil Softgels 3000mg - 90 Softgels - Cold-Pressed - Natural Source of Omega 3 6 & 9 - Resealable and Recyclable Pouch by Alpha01
ALPHA01£5.804.5★
Hemp Seed Oil 2000mg | 120 Softgel Capsules | with Vitamin E
Simply Supplements£8.554.6★
Healthspan CBD Oil Capsules 384mg (60 Capsules) | 6.4mg Pure CBD Oil Capsules | 384mg CBD per Pack | Enriched with Vitamin D
Healthspan£13.624.3★
SOOL CBD Capsules 1500mg 30pcs | 50mg CBD per Capsule | Broad Spectrum CBD High Strength blendeed with Hemp Oil | CBD Oil Capsules | Cannabidiol CBD Oil for Stress & Anxiety Relief for Adults
SOOL£24.024.3★
SOOL CBD Gel Capsules 450mg 30pcs | Broad Spectrum CBD Hemp Oil Blended | Relax - Recover - Revive
SOOL£7.984.5★
What buyers say about cbd capsules
What buyers praise and complain about, mined from review topics.What buyers love
“Worth every penny”
“Helps me sleep better”
“Taste - ingredients - effectiveness - pain relief - ease of use - value for money”
“seem to be effective as advertised”
“Helps with anxiety”
“These tablets replaced the need for painkillers following my wife's knee replacement”
“Effective”
“easy to swallow capsules”
“Really well put together product”
“Very convenient”
What buyers complain about
“This is not suitable for vegans”
“£10 for 30 capsules is getting close to ridiculous”
“as the days went on the pain began to travel down my back”
“However they did not give effective pain relief or help me sleep better”
“does not have much effect”
“the gels are looking like they might leak too”
“Misleading Description”
“Not the best”
“Why are they so EXPENSIVE”
“Disappointing effect”
Common questions
- Is cbd capsules profitable to sell on Amazon United Kingdom?
- The niche generates £86K/yr across 23 tracked products. 90-day search growth is -27.9%. Flapen's verdict: Worth a look (54/100).
- How competitive is the cbd capsules niche?
- 13 brands and 24 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in cbd capsules?
- Top complaints mined from reviews: Vegan/Organic, Dosage, Pain Relief-Overall. The return rate is 0.0%.
- When does demand for cbd capsules peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the cbd capsules niche?
- Listings span £5.45–£37.92; the average listing price is £15.54 (sweet spot $15–$100). The average incumbent carries 511 reviews — the moat a new listing must climb.