castor oil pack
Worth a lookShows low returns (0.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good£4.65–£30.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay£274K£274K/yr · 383K searches
Growth
Okay+13.9%90-day search growth — must beat 0% to launch
Avg price
Okay£10.70avg listing price — sweet spot $15–$100
Review moat
Bad6,389.81avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United Kingdom niche tracking, castor oil pack is a £274K/yr Amazon United Kingdom market (383K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan–Feb. Verdict: Worth a look — 60/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
castor oil pack market data
- Units sold / yr
- 20K–25K
- avg 750–1,000/product
- Revenue / yr
- £214K–£268K
- units × avg price
- Conversion rate
- 6.7%
- Avg BSR
- #227
- Page quality
- 0%
- Prime
- 96%
- Sponsored
- 96%
- Out of stock
- 20.6%
- Avg brand age
- 29 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.Brands
22 falling
Sellers
40
Top-5 brand share
65%
Top 20: 98%
Top-5 click share
54%
Top 20: 94%
Open market
30%
- AOOWU33%
- Handcraft Blends14%
- RIPETIC7%
- Teawind6%
- Fushi6%
- KiyoVeda5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +13.9% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 1.6×
Top castor oil pack search terms
- castor oil pack wrap kit164K/yr
- castor oil pack71K/yr
- caster oil pack wrap kit26K/yr
- castor oil wrap24K/yr
- eden labs castor oil pack7K/yr
- castor oil pack kit15K/yr
- castor oil packs17K/yr
- castor oil wrap for tummy10K/yr
- castor oil pack wrap10K/yr
- caster oil pack7K/yr
Top castor oil pack products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AOOWU Castor Oil Pack 2PCS Reusable Castor Oil Pack Wrap Kit Organic Castor Oil Compression Wrap for Liver Detox with Storage Bag Castor Oil Wrap Machine Washable Anti Oil Leak (Oil Not Included)
AOOWU£7.154.3★344 rev
Handcraft Blends Castor Oil Pack Wrap | Organic Castor Oil 473 ml | Reusable Wraps | Durable Comfortable Pack Wraps | Adjustable Elastic Straps | Neck and Stomach
Handcraft Blends£16.664.5★122,512 rev
AOOWU Castor Oil Pack Reusable Castor Oil Pack Wrap Kit Organic Castor Oil Compression Wrap for Liver Detox with Storage Bag Castor Oil Wrap Machine Washable Anti Oil Leak (Oil Not Included)
AOOWU£4.884.3★344 rev
AOOWU Castor Oil Pack Reusable Castor Oil Pack Wrap Kit Organic Castor Oil Compression Wrap for Liver Detox with Storage Bag Castor Oil Wrap Machine Washable Anti Oil Leak (Oil Not Included)
AOOWU£4.904.3★344 rev
Castor Oil Pack Wrap Kit for Waist Neck Leg Knee 6PCS Reusable Organic Cotton Castor Oil Wrap Kit Flannel Castor Oil Compress Pads(Khaki)
RIPETIC£11.824.2★288 rev
Newest
by launch date
EDEN LABS Organic Castor Oil Kit Castor Oil Wrap with Organic Castor Oil Reusable Cotton Castor Oil Pack for Abdomen Waist and Relaxation Routine (1 PC)
Athem£23.262 rev
Botanic Hearth Rosemary Castor Hair Oil 8 Fl Oz (236 ml) | Cold-Pressed Hexane-Free | 100% Natural & Vegan Formula | Nourishes Hair & Scalp & Softness and Shine | Suitable for All Hair Types
Botanic Hearth£11.5934,193 rev
Majestic Pure 100% Natural Castor Oil 8 fl oz (236 ml) Organic Cold Pressed Castor Oil for Hair & Skin Growth with Reusable Wraps
Majestic Pure£12.3535 rev
FNANJWQ Castor Oil Waist Wrap with Organic Cotton Reusable Castor Oil Compress and Pack Kit with 6 Adjustable Straps for Women Men Liver Detox Stomach Belly
FNANJWQ£4.656 rev
AOOWU Castor Oil Pack Reusable Castor Oil Pack Wrap Kit Organic Castor Oil Compression Wrap for Liver Detox with Storage Bag Castor Oil Wrap Machine Washable Anti Oil Leak (Oil Not Included)
AOOWU£4.88344 rev
Trending
90-day click momentumEDEN LABS Organic Castor Oil Kit Castor Oil Wrap with Organic Castor Oil Reusable Cotton Castor Oil Pack for Abdomen Waist and Relaxation Routine (1 PC)
Athem£23.265.0★
Botanic Hearth Rosemary Castor Hair Oil 8 Fl Oz (236 ml) | Cold-Pressed Hexane-Free | 100% Natural & Vegan Formula | Nourishes Hair & Scalp & Softness and Shine | Suitable for All Hair Types
Botanic Hearth£11.594.4★
Majestic Pure 100% Natural Castor Oil 8 fl oz (236 ml) Organic Cold Pressed Castor Oil for Hair & Skin Growth with Reusable Wraps
Majestic Pure£12.354.1★
AOOWU Castor Oil Pack Reusable Castor Oil Pack Wrap Kit Organic Castor Oil Compression Wrap for Liver Detox with Storage Bag Castor Oil Wrap Machine Washable Anti Oil Leak (Oil Not Included)
AOOWU£4.904.3★
Wbgraceful 30-Piece Organic Cotton Castor Oil Pack Wraps | Disposable Self-Adhesive Floral Pads for Detox Pain Relief Skin Health | Reusable Patches (Oil Excluded) | Flower-Shaped Design
Wbgraceful£5.744.4★
What buyers say about castor oil pack
What buyers praise and complain about, mined from review topics.What buyers love
“I think this oil is good quality”
“Good value for money”
“Does what is supposed to do”
“spreads easily enough”
“Very comfortable yo use”
“Really does work”
“The oil itself is fragrance-free and feels fresh, which reassures me that it hasnt been sitting around for too long”
“Good for skin and for money”
“Haven't noticed any leakage yet”
“it fits lovely”
What buyers complain about
“The oil itself feels slightly less thick than the brand I currently use”
“Misleading product”
“Strange smell”
“Fake, chemical made materials”
“Does not actually do what its supposed to do”
“The material is NOT organic cotton”
“the oil was leaking in the bubble wrap”
“Cheap quality”
“The eyelash curler snipped my eyelashes”
“With eczema prone skin its trial and error”
Top return reasons
Common questions
- Is castor oil pack profitable to sell on Amazon United Kingdom?
- The niche generates £274K/yr across 26 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is +13.9%. Flapen's verdict: Worth a look (60/100).
- How competitive is the castor oil pack niche?
- 22 brands and 40 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in castor oil pack?
- Top complaints mined from reviews: Thickness, Advertised Vs Actual Product, Smell. The return rate is 0.2%.
- When does demand for castor oil pack peak?
- Demand peaks in Jan–Feb; the busiest month runs 1.6× the quietest.
- What does it cost to enter the castor oil pack niche?
- Listings span £4.65–£30.38; the average listing price is £10.70 (sweet spot $15–$100). The average incumbent carries 6,390 reviews — the moat a new listing must climb.