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33

canesten hydrocortisone cream

Skip it

Prices mostly outside the sweet spot ($3.99–$10.58) — this niche doesn't clear our bar today.

Market size 14Growth 16Conversion 66Competition 25Returns 100Price range 0Avg price 21Brand share 27Review moat 24Quality gap 38

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Competition

Bad70%

top-5 click share — a locked-up shelf

Review moat

Bad6,230.2

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£7.49

avg listing price — sweet spot $15–$100

Growth

Bad-18.3%

90-day search growth — must beat 0% to launch

Market size

Bad£54K

£54K/yr · 122K searches

Price range

Bad£3.99–£10.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, canesten hydrocortisone cream is a £54K/yr Amazon United Kingdom market (122K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 33/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

canesten hydrocortisone cream market data

Units sold / yr
6K–8K
avg 500–750/product
Revenue / yr
£45K–£60K
units × avg price
Conversion rate
5.9%
Avg BSR
#19
Page quality
0%
Prime
93%
Sponsored
60%
Out of stock
3.2%
Avg brand age
47 months
Avg seller age
169 days

Competition & brand share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

105

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

8%

  • Canesten68%
  • Generic8%
  • Kopa Haiku5%
  • Terthon4%
  • Vagisil3%
  • ANCIENT CARE CREATING HEALTHIER LIVES3%
  • Open — no brand owns it (4 brands, 8%)

Demand

Weekly Amazon search volume, last 38 weeks — -18.3% search growth over the last 90 days.
3K2KNov '25Dec '25Jan '26Mar '26Apr '26May '26

Top canesten hydrocortisone cream search terms

  • canesten hydrocortisone cream61K/yr
  • canesten hc cream hydrocortisone13K/yr
  • clotrimazole cream 2 percent for men20K/yr
  • canesten hydrocortisone cream clotrimazole and hydrocortisone12K/yr
  • clotrimazole 2%7K/yr
  • canesten cream for men5K/yr
  • clomitrazole4K/yr
  • canesten cream clotrimazole 50g651/yr
All search terms

Top canesten hydrocortisone cream products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£5K20%£11K30%£16K40%£22K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about canesten hydrocortisone cream

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Great product - Very effective”

Efficiency14%

“Effective”

Advertised Vs Actual Product9%

“It arrived as described”

Value For Money9%

“Excellent value for money”

Allergies8%

“helps irritated skin”

Itch Relief7%

“Good itch relief”

Smell5%

“Great smell”

Skin Health3%

“Skin benefits”

Ease Of Use2%

“Easy to use”

Strength2%

“Effective”

What buyers complain about

Allergies19%

“Allergic reaction”

Functionality-Overall13%

“Didn't do much good”

Size-Overall6%

“Smaller tube”

Value For Money6%

“It's expensive”

Ingredients-Overall3%

“The ingredients don't appear to be pharmaceutical”

Itch Relief3%

“Doesnt work, not even to soothe the itch”

Advertised Vs Actual Product3%

“Misleading this product is scented”

Skin Health2%

“Burns skin”

Pain Relief-Overall2%

“it was sore at first”

Durability2%

“Gone”

Top return reasons

Quality-Overall38%
Value For Money25%
Leak-Proof13%
Functionality-Overall13%
Warmth13%

Common questions

Is canesten hydrocortisone cream profitable to sell on Amazon United Kingdom?
The niche generates £54K/yr across 15 tracked products. 4 of 5 products launched in the last 360 days are still selling. 90-day search growth is -18.3%. Flapen's verdict: Skip it (33/100).
How competitive is the canesten hydrocortisone cream niche?
10 brands and 105 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in canesten hydrocortisone cream?
Top complaints mined from reviews: Allergies, Functionality-Overall, Size-Overall. The return rate is 0.1%.
What does it cost to enter the canesten hydrocortisone cream niche?
Listings span £3.99–£10.58; the average listing price is £7.49 (sweet spot $15–$100). The average incumbent carries 6,230 reviews — the moat a new listing must climb.