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Butyrate

a concentrated shelf (top 5 take 90% of clicks) — Butyrate doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 19Growth 31Conversion 85Competition 8Returns 99Price range 69Avg price 81Brand share 8Review moat 77Quality gap 45
This niche Category average

Is Butyrate profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Butyrate is a £75K/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 44/100.

Butyrate: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +5.1% over the last 90 days and 9.5% of searches end in a purchase.

£75K

revenue / yr

Units sold / yr6K
Search volume / yr+5.1%45K
Conversion rate9.5%
Avg price£17.49

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

3%

open market share

Brands · sellers6 · 35
Top-5 product click share90%
Open market3%
Avg brand age57 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 8 products

Sponsored placement50%
New entrants (1y)2· 0 succeeded
Avg rating4.5★
Avg reviews463

Top Butyrate products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.

£0£11K£23K£34K£45K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

35

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

0%

  • OstroVit40%
  • BodyBio31%
  • Aliness12%
  • OSAVI9%
  • Ultra Lyte4%
  • Norsa Pharma3%

Butyrate demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume45KCVR9.5%Products8Brands6Top 5 Brands97%OOS Rate9.2%Rating4.5★Reviews463Avg BSR#273
2K1KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Butyrate search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sodium butyrate26K/yr
  • butyrate15K/yr
  • butyrate supplement uk5K/yr

What reviews say buyers love and hate about Butyrate

What buyers mention most, as a share of all reviews.

What buyers love

63% of reviews
Ease Of Chewing/Swallowing9%

The capsules are easy to take

Efficiency8%

Working well, without any ill effects noted

Regulates Digestion8%

It helps my gut health, reduce bloating and helps with constipation

Quality-Overall8%

Great quality capsules

Acid Regulator/Stomach Ache Relief6%

Helps my stomach issues

What buyers complain about

46% of reviews
Sour7%

The taste is gross its like vomit very sour

Taste-Overall7%

Taste is horrendous

Advertised Vs Actual Product7%

* None apparent from the listing

Smell7%

Not the nicest smell

Value For Money5%

not cheap either

Common Butyrate questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Butyrate 44/100 on Amazon United Kingdom — Skip it. The niche generates £75K/yr across 8 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +5.1% over the last 90 days.
Search demand for Butyrate on Amazon United Kingdom is steady year-round — the busiest month runs 1.3× the quietest.