Burn Gel
FailPrices span $2.63–$10.30, mostly outside the sweet spot, so Burn Gel is a Fail.
- Flapen Score
- 47 / 100Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 4847
- Market size
- £88K/yr89K searches / yr
- 90-day growth
- +15.3%search demand this quarter
- Competition
- 62%top-5 click share · 11 brands · 43 sellers
Flapen Score
Burn Gel against its category
The dotted line is the Health & Personal Care average. Past it, Burn Gel is stronger. Inside it, weaker.
Market
The Burn Gel market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Burn Gel 89K times last year and spent an estimated £88K. The top 5 brands take 79% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 17.2% of those searches ended in a purchase.
Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 17.2% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £88K a year.
- Searches, last 12 months
- 89K
- Growth, 90 days vs prior 90
- +15.3%
- Conversion, latest week
- 17.2%
- Market size, estimated
- £88Ka year
- Peak month
- July1.7× the quietest month
- Top search term
- burn gel72K searches a year
02 · Price
A sale here is worth £5.73.
Listings sell for £5.73 on average, from £2.63 to £10.30. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £5.73 that is £3K to £4K a year per listing.
- Average price
- £5.73under the $15 to $100 sweet spot
- Price range
- £2.63–£10.30
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £3K–£4K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
69% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within First Aid. It carries 361 reviews at 4.62 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 69%
- Prime listings
- 81%
- Out of stock, average day
- 0.0%
- Average rank
- #15in First Aid
- Average rating
- 4.62 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 361per listing
- Listings tracked
- 16
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Burn Gel products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Safety First Aid Group HypaSoothe Emergency Burn Gel 50g Bottle
- Price
- £4.46
- Rating
- 4.6/5
- Reviews
- 579
- Age
- 3y ago

Qualicare 3.5g Burns Scalds Emergency First Aid Treatment Gel Sachets 25 Pack
- Price
- £5.43
- Rating
- 4.6/5
- Reviews
- 474
- Age
- 7y ago

Safety First Aid Group HypaSoothe Emergency Burn Gel 6g Sachets Pack 20
- Price
- £7.21
- Rating
- 4.6/5
- Reviews
- 579
- Age
- 2y ago

IndustraCare 25 Pack Sterile Compact 3.5g Burns/Scalds/Sunburn Sachet Blots Emergency First Aid Gel Rapid Treatment Soothes & Cools
- Price
- £6.62
- Rating
- 4.8/5
- Reviews
- 65
- Age
- 1y ago

RedRelief Emergency Burn Gel 120ml Bottle - Soothing and Cooling Gel Dressing for Burns Scalds and Sunburn
- Price
- £5.84
- Rating
- 4.6/5
- Reviews
- 976
- Age
- 6y ago
Trending
estimated 90-day click momentum
IndustraCare Emergency First Aid Burns Care Scalds Sunburn Dressings Cooling Gel - 120ml Bottle
- Price
- £4.74
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 5mo ago

Burn Gel Soothing and Cooling Gel Dressing for Burns Suitable for All Skin Types Wound Body Cream
- Price
- £7.72
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 7mo ago

AeroBurn Burn Spray 50ml
- Price
- £4.94
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 9y ago

Safety First Aid Group HypaSoothe Emergency Burn Gel 50g Bottle
- Price
- £4.46
- Rating
- 4.6/5
- Reviews
- 579
- Age
- 3y ago

RedRelief Burn Gel Sachets 3.5g - Pack of 20
- Price
- £4.96
- Rating
- 4.6/5
- Reviews
- 536
- Age
- 8y ago
Newest
by launch date
IndustraCare Emergency First Aid Burns Care Scalds Sunburn Dressings Cooling Gel - 120ml Bottle
- Price
- £4.74
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 5mo ago

Burn Gel Soothing and Cooling Gel Dressing for Burns Suitable for All Skin Types Wound Body Cream
- Price
- £7.72
- Rating
- 4.4/5
- Reviews
- 21
- Age
- 7mo ago

IndustraCare 10 Pack Sterile Compact 3.5g Burns/Scalds/Sunburn Sachet Blots Emergency First Aid Gel Rapid Treatment Soothes & Cools
- Price
- £4.08
- Rating
- 4.5/5
- Reviews
- 93
- Age
- 1y ago

IndustraCare 25 Pack Sterile Compact 3.5g Burns/Scalds/Sunburn Sachet Blots Emergency First Aid Gel Rapid Treatment Soothes & Cools
- Price
- £6.62
- Rating
- 4.8/5
- Reviews
- 65
- Age
- 1y ago

Safety First Aid Group HypaSoothe Emergency Burn Gel 6g Sachets Pack 20
- Price
- £7.21
- Rating
- 4.6/5
- Reviews
- 579
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 flat
Sellers
43
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 100%
Open market
16%
- Safety First Aid Group36%
- Qualicare15%
- IndustraCare12%
- RedRelief8%
- General Medi7%
- SHB5%
- Open — no brand owns it (5 brands, 16%)
Demand
Burn Gel search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Burn Gel search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- burn gel72K/yr
- burn spray8K/yr
- burns gel6K/yr
- burn spray first aid3K/yr
Reviews and returns
What reviews say buyers love and hate about Burn Gel
We read the reviews and the return reasons for every product selling here.
“not sure if contaminated with”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Burn Gel questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









