bunion pads
Worth a lookShows low returns (0.5%), but prices mostly outside the sweet spot ($2.73–$9.81) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Great267.08avg incumbent reviews — the moat a new listing must climb
Conversion
Great8.0%search→purchase rate — share of searches ending in a sale
Brand share
Good67%top-5 brand share — brands hold most of the demand
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Growth
Okay+12.6%90-day search growth — must beat 0% to launch
Market size
Bad£69K£69K/yr · 144K searches
Avg price
Bad£6.04avg listing price — sweet spot $15–$100
Price range
Bad£2.73–£9.81cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, bunion pads is a £69K/yr Amazon United Kingdom market (144K searches/yr). The top 5 brands hold 67% of demand. Demand peaks in May. Verdict: Worth a look — 55/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
bunion pads market data
- Units sold / yr
- 13K–15K
- avg 500–750/product
- Revenue / yr
- £76K–£91K
- units × avg price
- Conversion rate
- 8.0%
- Avg BSR
- #101
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 84%
- Out of stock
- 8.3%
- Avg brand age
- 29 months
- Avg seller age
- 174 days
Competition & brand share
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
53
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
55%
Top 20: 94%
Open market
25%
- Dr. Scholl's18%
- Compeed15%
- PediGel13%
- CARNATION FOOTCARE11%
- Promifun10%
- DYKOOK8%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +12.6% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 2.0×
Top bunion pads search terms
- bunion protector63K/yr
- bunion pads52K/yr
- bunion plasters19K/yr
- bunion protectors for women6K/yr
- bunion pads for women4K/yr
Top bunion pads products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dr. Scholls Bunion Cushions with Hydrogel Technology Pack of 5 - Immediate All-Day Bunion Pain Relief Bunion Pads Bunion Protector Protects from Shoe Friction and Pressure Thin Flexible
Dr. Scholl's£5.223.9★232 rev
Compeed Bunion Plasters 5 Pack - Hydrocolloid Foot Treatment Effective Protection Against Pressure and Rubbing
Compeed£5.104.4★804 rev
Promifun Bunion Pads 27Pcs - Bunion Plasters Effective Protection Against Pressure and Rubbing Water Resistant Self-Stick Adhesive(Multi-Size)
Promifun£7.964.0★572 rev
PediGel (4 Pack Bunion Protector Soft Silicone Toe Cushion for Pain Relief Pressure & Friction Protection Big Toe Guard Sleeve Comfortable Daily Wear
PediGel£3.224.0★160 rev
THREE PACKS of Carnation Footcare Oval Bunion Pads by Carnation
CARNATION FOOTCARE£6.264.5★129 rev
Newest
by launch date
Bukihome Bunion Cushions for Pain Relief - 21ct Bunion Pads with Hydrogel Technology - Cushioning Protection Against Shoe Pressure and Friction - Self-Adhesive Waterproof Fits for Men & Women
Bukihome£8.93103 rev
Welnove Hydrogel Bunion Pads - 22 Count Bunion Cushions for Protection Against Shoe Friction Pressure & Blisters - Water-Resistant Heel Protectors Pads for Women & Men
Welnove£9.8162 rev
Bukihome Bunion Pads to Wear with Shoes - 24 Pcs Moleskin for Feet - Water-Resistant - Bunion Pain Relief Cushions for All-Day Comfort & Protection (Multi-Size)
Bukihome£8.23152 rev
VOAVIA 1 Pair Bunion Relief Sleeve Gel Bunion Pads Big Toe Side Protector Socks | Correction Sock with Gel Foot Care Cushion Toe Brace Pads | Bunion Corrector Toe Protectors Big To/e Support
VOAVIA£3.585 rev
FLEXIFEET Bunion Corrector Big Toe Straigthener 6Pcs Separators for Overlapping Toes Spacers for Women & Men 0% BPA Silicone One-Size
FLEXIFEET£7.821,133 rev
Trending
90-day click momentumBukihome Bunion Cushions for Pain Relief - 21ct Bunion Pads with Hydrogel Technology - Cushioning Protection Against Shoe Pressure and Friction - Self-Adhesive Waterproof Fits for Men & Women
Bukihome£8.934.3★
VOAVIA 1 Pair Bunion Relief Sleeve Gel Bunion Pads Big Toe Side Protector Socks | Correction Sock with Gel Foot Care Cushion Toe Brace Pads | Bunion Corrector Toe Protectors Big To/e Support
VOAVIA£3.582.5★
Welnove Hydrogel Bunion Pads - 22 Count Bunion Cushions for Protection Against Shoe Friction Pressure & Blisters - Water-Resistant Heel Protectors Pads for Women & Men
Welnove£9.814.5★
Bukihome Bunion Pads to Wear with Shoes - 24 Pcs Moleskin for Feet - Water-Resistant - Bunion Pain Relief Cushions for All-Day Comfort & Protection (Multi-Size)
Bukihome£8.234.0★
PediGel (4 Pack Bunion Protector Soft Silicone Toe Cushion for Pain Relief Pressure & Friction Protection Big Toe Guard Sleeve Comfortable Daily Wear
PediGel£3.224.0★
What buyers say about bunion pads
What buyers praise and complain about, mined from review topics.What buyers love
“Very comfortable with just the right amount of padding”
“No complaints”
“As advertised”
“Good value for money”
“Does the job”
“Good cushioning”
“Excellent fit”
“Stick well”
“easy to use”
“These bunions protectors see me through”
What buyers complain about
“Smaller than expected”
“so that makes it too expensive”
“Doesn't stay in place”
“Poor performance”
“Very small awkward to put on”
“Not very comfortable”
“Doesnt work”
“the padding has not been flattened”
“Did not help me 3 out of 6 broken after 7 days”
“Very flimsy”
Top return reasons
Common questions
- Is bunion pads profitable to sell on Amazon United Kingdom?
- The niche generates £69K/yr across 25 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is +12.6%. Flapen's verdict: Worth a look (55/100).
- How competitive is the bunion pads niche?
- 16 brands and 53 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 67% of demand.
- What do buyers complain about in bunion pads?
- Top complaints mined from reviews: Size-Overall, Value For Money, Adhesion/Stickiness. The return rate is 0.5%.
- When does demand for bunion pads peak?
- Demand peaks in May; the busiest month runs 2.0× the quietest.
- What does it cost to enter the bunion pads niche?
- Listings span £2.73–£9.81; the average listing price is £6.04 (sweet spot $15–$100). The average incumbent carries 267 reviews — the moat a new listing must climb.