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Buckingham Caddy

Fail

Shoppers spend an estimated $39K a year here, so Buckingham Caddy is a Fail.

Flapen Score
44
44 / 100
Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 48
Market size
£39K/yr12K searches / yr
90-day growth
+1.1%search demand this quarter
Competition
85%top-5 click share · 9 brands · 12 sellers

Flapen Score

Buckingham Caddy against its category

The dotted line is the Health & Personal Care average. Past it, Buckingham Caddy is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Buckingham Caddy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Buckingham Caddy 12K times last year and spent an estimated £39K. The top 5 brands take 92% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 8.8% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
+1.1%
Conversion, latest week
8.8%
Market size, estimated
£39Ka year
Top search term
buckingham caddy for zimmer frame5K searches a year

02 · Price

A sale here is worth £35.80.

Listings sell for £35.80 on average, from £13.81 to £42.68. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At £35.80 that is £4K to £9K a year per listing.

Average price
£35.80inside the $15 to $100 sweet spot
Price range
£13.81–£42.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
100–250
Revenue per listing a year
£4K–£9K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

9% of listings pay for placement with sponsored ads. 18% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #26 within Medical Supplies & Equipment. It carries 1,094 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
9%
Prime listings
18%
Out of stock, average day
0.0%
Average rank
#26in Medical Supplies & Equipment
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,094per listing
Listings tracked
11

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Buckingham Caddy products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 85% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£12K£16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

12

Est. top-5 brand share

92%

Top 20: 100%

Est. top-5 click share

85%

Top 20: 100%

Open market

6%

  • Homecraft34%
  • Ability Superstore29%
  • NRS15%
  • Easier To11%
  • Care Home Superstore4%
  • 5G2%
  • Open — no brand owns it (3 brands, 6%)

Demand

Buckingham Caddy search demand

Weekly searches over the year. Pick a range.

300200Spike '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Reviews and returns

What reviews say buyers love and hate about Buckingham Caddy

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
37%of negative reviews mention “Weight Heavy”
0.9%of orders come back
“It felt slightly bulky”
A buyer, on “Weight Heavy”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Buckingham Caddy questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data