Broom Head
FailThe top 5 brands take 100% of clicks, so Broom Head is a Fail.
- Flapen Score
- 35 / 100Ranks 1,908 of 2,035 Health & Personal Care niches · −13 vs the category median of 4835
- Market size
- £157K/yr103K searches / yr
- 90-day growth
- -10.8%search demand this quarter
- Competition
- 85%top-5 click share · 5 brands · 113 sellers
Flapen Score
Broom Head against its category
The dotted line is the Health & Personal Care average. Past it, Broom Head is stronger. Inside it, weaker.
Market
The Broom Head market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Broom Head 103K times last year and spent an estimated £157K. All 5 brands take every click. Flapen scores it 35 out of 100, a Fail.
01 · Demand
16.1% of searches ended in a purchase last week.
Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £157K a year.
- Searches, last 12 months
- 103K
- Growth, 90 days vs prior 90
- -10.8%
- Conversion, latest week
- 16.1%
- Market size, estimated
- £157Ka year
- Top search term
- oral b toothbrush head black32K searches a year
02 · Price
A sale here is worth £9.46.
Listings sell for £9.46 on average, from £5.00 to £17.44. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 2,500 to 3,000 of them. At £9.46 that is £24K to £28K a year per listing.
- Average price
- £9.46under the $15 to $100 sweet spot
- Price range
- £5.00–£17.44
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- £24K–£28K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Dental Care. It carries 12,006 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #41in Dental Care
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 12,006per listing
- Listings tracked
- 9
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Broom Head products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Oral-B Pro Cross Action Electric Toothbrush Head Electric Toothbrush Heads X-Shape and Angled Bristles for Deeper Plaque Removal Pack of 4 Toothbrush Heads Black Replacement Heads
- Price
- £8.47
- Rating
- 4.7/5
- Reviews
- 33,690
- Age
- 3y ago

Oral B Compatible Toothbrush Head Yanaboo Replacement Brush Heads for Most Braun Oral B Electric Toothbrushes of Vitality Pro Smart Genius Series Precision Clean and Plaque Removal (8 Pack in Black)
- Price
- £5.66
- Rating
- 4.4/5
- Reviews
- 17,308
- Age
- 8y ago

Oral-B Pro Cross Action Electric Toothbrush Heads 8 Count Black - X-Shape & Angled Bristles Deep Plaque Removal Replacement Brush Heads
- Price
- £14.98
- Rating
- 4.7/5
- Reviews
- 4,020
- Age
- 3y ago

8pcs Toothbrush Heads Compatible with Oral B Electric Toothbrush 4pcs Precision Clean and 4pcs Cross Clean Brush Heads Black
- Price
- £5.12
- Rating
- 4.3/5
- Reviews
- 299
- Age
- 17y ago

Oral-B Pro CrossAction Original Electric Toothbrush Heads Black - Pack of 10 Mailbox-Friendly Replacement Heads for Home and Travel Angled Bristles for Deep Cleaning
- Price
- £17.44
- Rating
- 4.7/5
- Reviews
- 33,690
- Age
- 3y ago
Trending
90-day click momentum
Oral-B Pro Cross Action Black Toothbrush Heads Pack of 8 Counts Suitable for Mailbox
- Price
- £14.89
- Rating
- 5.0/5
- Reviews
- 15
- Age
- 8mo ago

Newman and Cole 10 Wooden Broom Head with Stiff Natural Hard Bristle - Replacement Broom Head for Outdoor Garden Yard Brush Sweeping with Fitted Fixing Bracket Connector (10 Stiff Natural Bassine)
- Price
- £5.00
- Rating
- 4.3/5
- Reviews
- 751
- Age
- 6y ago

Newman and Cole 12 Wooden Broom Head with Stiff Bassine Natural Hard Bristle - Replacement Wooden Broom Head for Outdoor Garden Yard Brush Sweeping - Wood Brush Head Fitted Fixing Bracket Connector
- Price
- £6.68
- Rating
- 4.6/5
- Reviews
- 1,072
- Age
- 7y ago

Qitizu Toothbrush Head Compatible with Braun Oral B Electric Toothbrush Replacement Toothbrush Heads Fit for Oral b Vitality Pro Smart Genius Teen Series Electric Toothbrush 16Pcs (Black)
- Price
- £6.86
- Rating
- 4.5/5
- Reviews
- 17,211
- Age
- 2y ago

8pcs Toothbrush Heads Compatible with Oral B Electric Toothbrush 4pcs Precision Clean and 4pcs Cross Clean Brush Heads Black
- Price
- £5.12
- Rating
- 4.3/5
- Reviews
- 299
- Age
- 17y ago
Newest
by launch date
Oral-B Pro Cross Action Black Toothbrush Heads Pack of 8 Counts Suitable for Mailbox
- Price
- £14.89
- Rating
- 5.0/5
- Reviews
- 15
- Age
- 8mo ago

Qitizu Toothbrush Head Compatible with Braun Oral B Electric Toothbrush Replacement Toothbrush Heads Fit for Oral b Vitality Pro Smart Genius Teen Series Electric Toothbrush 16Pcs (Black)
- Price
- £6.86
- Rating
- 4.5/5
- Reviews
- 17,211
- Age
- 2y ago

Oral-B Pro Cross Action Electric Toothbrush Head Electric Toothbrush Heads X-Shape and Angled Bristles for Deeper Plaque Removal Pack of 4 Toothbrush Heads Black Replacement Heads
- Price
- £8.47
- Rating
- 4.7/5
- Reviews
- 33,690
- Age
- 3y ago

Oral-B Pro Cross Action Electric Toothbrush Heads 8 Count Black - X-Shape & Angled Bristles Deep Plaque Removal Replacement Brush Heads
- Price
- £14.98
- Rating
- 4.7/5
- Reviews
- 4,020
- Age
- 3y ago

Oral-B Pro CrossAction Original Electric Toothbrush Heads Black - Pack of 10 Mailbox-Friendly Replacement Heads for Home and Travel Angled Bristles for Deep Cleaning
- Price
- £17.44
- Rating
- 4.7/5
- Reviews
- 33,690
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 85% of clicks. A locked shelf that new listings rarely crack.
Brands
5 flat
Sellers
113
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
0%
- Oral-B69%
- Yanaboo15%
- Newman and Cole7%
- Valuabletry6%
- Qitizu4%
- Open — no brand owns it (0%)
Demand
Broom Head search demand
Weekly searches over the year. Pick a range.
Search terms
Top Broom Head search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- oral b toothbrush head black32K/yr
- broom head14K/yr
- oral b black toothbrush heads17K/yr
- black oral b tooth brush heads11K/yr
- brush head8K/yr
- black toothbrush heads5K/yr
- broom heads4K/yr
- oral b toothbrush heads black4K/yr
- oral b brush heads black4K/yr
- oral b black brush heads3K/yr
Reviews and returns
What reviews say buyers love and hate about Broom Head
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Buy proper Oral B these are no good
Doesn't fit Oral-B iO
Not compatible with oral braun
Small
The heads are small
it didnt fit mine so disappointed
waste of money
expensive
Not worth the money
Is not compatible with QI3
Not compatible with oral braun
Thought it said suitable for iO but sadly not
they dont last a lot
Not long lasting
Even if they don't last long
Love
Value for money
Fair price
Great value
Good action cleans teeth well
help maintain good oral hygiene
Fantastic brushes cleaning my teeth so well
good quality brush heads
Best quality
Good reliable product
Does what it promises
As described
Exactly as advertised
Good fit
Easy to fit
Fits perfect on my oral b toothbrush
Return
0.7% Return rate 62% Fixable by listing
Small
The heads are small
it didnt fit mine so disappointed
Is not compatible with QI3
Not compatible with oral braun
Thought it said suitable for iO but sadly not
Buy proper Oral B these are no good
Doesn't fit Oral-B iO
Not compatible with oral braun
I received black
no more coloured rings
dont have the coloured rings
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Broom Head questions
Answered from the same tracked data.









