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Braun Shaver Charger

Fail

Prices span $3.72–$7.98, mostly outside the sweet spot, so Braun Shaver Charger is a Fail.

Flapen Score
41
41 / 100
Ranks 1,596 of 2,035 Health & Personal Care niches · −7 vs the category median of 48
Market size
£46K/yr295K searches / yr
90-day growth
-5.2%search demand this quarter
Competition
57%top-5 click share · 23 brands · 34 sellers

Flapen Score

Braun Shaver Charger against its category

The dotted line is the Health & Personal Care average. Past it, Braun Shaver Charger is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Braun Shaver Charger market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Braun Shaver Charger 295K times last year and spent an estimated £46K. The top 5 brands take 59% of clicks. Flapen scores it 41 out of 100, a Fail.

01 · Demand

2.7% of searches ended in a purchase last week.

Shoppers searched for this 295K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £46K a year.

Searches, last 12 months
295K
Growth, 90 days vs prior 90
-5.2%
Conversion, latest week
2.7%
Market size, estimated
£46Ka year
Peak month
November1.5× the quietest month
Top search term
braun shaver charger51K searches a year

02 · Price

A sale here is worth £5.72.

Listings sell for £5.72 on average, from £3.72 to £7.98. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £5.72 that is £1K to £3K a year per listing.

Average price
£5.72under the $15 to $100 sweet spot
Price range
£3.72–£7.98
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£1K–£3K
Returns
4.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #146 within Shaving & Hair Removal. It carries 157 reviews at 3.93 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#146in Shaving & Hair Removal
Average rating
3.93 starsAmazon United Kingdom average 4.36 stars
Average reviews
157per listing
Listings tracked
24

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 13 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
13 months

Products

Top Braun Shaver Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£5K£7K£9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

34

Top-5 brand share

59%

Top 20: 97%

Top-5 click share

57%

Top 20: 95%

Open market

36%

  • Yisica19%
  • Superer17%
  • ltteea8%
  • Newding8%
  • Panlouting6%
  • CVMGO5%

Demand

Braun Shaver Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Braun Shaver Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • braun shaver charger51K/yr
  • braun charger30K/yr
  • braun series 9 charger24K/yr
  • braun series 3 charger24K/yr
  • braun series 7 charger22K/yr
  • braun series 5 charger22K/yr
  • braun charger cable23K/yr
  • braun series 9 pro charger19K/yr
  • braun s3 charger10K/yr
  • braun s5 charger8K/yr

Reviews and returns

What reviews say buyers love and hate about Braun Shaver Charger

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall26%−0.25

Does not fit what it says

It is far smaller

Did not fit

Functionality-Overall14%−0.22

Didn't work

ended up with mixed results

not working

Compatibility-Overall14%−0.14

However, I spent 10 minutes moaning that it is not compatible because the plug is a different shape to the socket

Its not compatible

wouldn't work with mine

Advertised Vs Actual Product12%−0.06

Description wrong

Not as advertised

FALSE ADVERTISING

Charging12%+2.04

none of them charged

the units do not charge

wrong charger delivered

Love

Charging31%+2.04

Good fast charger

Excellent charger

Great charger

Quality-Overall9%+0.64

No complaints at all

Build quality is decent for everyday use

Good quality

Advertised Vs Actual Product9%−0.06

Does exactly what it is supposed to do

Worked as it should with no problems

Works as described

Portability9%+0.74

So compact

also very convenient for travel

small enough to throw in your hand luggage if travelling

Size-Overall7%−0.25

Good fit, compatible with lots of device and good value if it means you can start using them again

Genuine quality fit

Fits shaver perfectly

Return

4.3% Return rate 47% Fixable by listing

Size-Overall43%▇▇█▇▇▇

Does not fit what it says

It is far smaller

Did not fit

Compatibility-Overall23%█▆▇▇▇▇

However, I spent 10 minutes moaning that it is not compatible because the plug is a different shape to the socket

Its not compatible

wouldn't work with mine

Charging20%▆█▆█▆▇

none of them charged

the units do not charge

wrong charger delivered

Functionality-Overall5%▅█▇▅▅█

Didn't work

ended up with mixed results

not working

Advertised Vs Actual Product3%▇▆▆▅██

Description wrong

Not as advertised

FALSE ADVERTISING

FAQ

Common Braun Shaver Charger questions

Answered from the same tracked data.