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Braun Series 3 Replacement Head

Maybe

An estimated 0.8% of orders come back. But the top 5 brands take 94% of clicks, so Braun Series 3 Replacement Head is a Maybe.

Flapen Score
59
59 / 100
Top 11% of 2,035 Health & Personal Care niches · +11 vs the category median of 48
Market size
£638K/yr251K searches / yr
90-day growth
-0.1%search demand this quarter
Competition
55%top-5 click share · 12 brands · 160 sellers

Flapen Score

Braun Series 3 Replacement Head against its category

The dotted line is the Health & Personal Care average. Past it, Braun Series 3 Replacement Head is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Braun Series 3 Replacement Head market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Braun Series 3 Replacement Head 251K times last year and spent an estimated £638K. The top 5 brands take 94% of clicks. Demand peaks in Nov–Dec. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £638K a year.

Searches, last 12 months
251K
Growth, 90 days vs prior 90
-0.1%
Conversion, latest week
11.0%
Market size, estimated
£638Ka year
Peak month
November2.0× the quietest month
Top search term
braun series 357K searches a year

02 · Price

A sale here is worth £23.06.

Listings sell for £23.06 on average, from £5.52 to £49.39. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At £23.06 that is £17K to £23K a year per listing.

Average price
£23.06inside the $15 to $100 sweet spot
Price range
£5.52–£49.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
750–1,000
Revenue per listing a year
£17K–£23K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #63 within Shaving & Hair Removal. It carries 3,932 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#63in Shaving & Hair Removal
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,932per listing
Listings tracked
29

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
20 months

Products

Top Braun Series 3 Replacement Head products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 55% of clicks. Leaders hold, but buyers still shop past them.

£0£26K£51K£77K£102K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

160

Est. top-5 brand share

94%

Top 20: 100%

Est. top-5 click share

55%

Top 20: 92%

Open market

5%

  • Braun81%
  • Artborn8%
  • SEPSCO2%
  • Pimoys1%
  • BHAGYA vasudhaiva Kutumbakam1%
  • Uoww1%
  • Open — no brand owns it (6 brands, 5%)

Demand

Braun Series 3 Replacement Head search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Braun Series 3 Replacement Head search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • braun series 357K/yr
  • braun series 3 replacement head33K/yr
  • braun series 9 replacement head32K/yr
  • braun shaver head19K/yr
  • braun series 9 pro replacement head14K/yr
  • braun s3 replacement head16K/yr
  • head shaver replacement heads12K/yr
  • shaver heads replacement9K/yr
  • braun shaver heads series 36K/yr
  • braun series 3 shaver6K/yr

Reviews and returns

What reviews say buyers love and hate about Braun Series 3 Replacement Head

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Durability”
0.8%of orders come back
“Broke straight away”
A buyer, on “Durability”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Braun Series 3 Replacement Head questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data