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Body Accel Toothpaste

Fail

Demand is soft, at -74.7% this quarter, so Body Accel Toothpaste is a Fail.

Flapen Score
38
38 / 100
Ranks 1,800 of 2,035 Health & Personal Care niches · −10 vs the category median of 48
Market size
£13K/yr23K searches / yr
90-day growth
-74.7%search demand this quarter
Competition
81%top-5 click share · 12 brands · 13 sellers

Flapen Score

Body Accel Toothpaste against its category

The dotted line is the Health & Personal Care average. Past it, Body Accel Toothpaste is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Body Accel Toothpaste market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Body Accel Toothpaste 23K times last year and spent an estimated £13K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Jul–Aug–Sep. Flapen scores it 38 out of 100, a Fail.

01 · Demand

6.8% of searches ended in a purchase last week.

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -74.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £13K a year.

Searches, last 12 months
23K
Growth, 90 days vs prior 90
-74.7%
Conversion, latest week
6.8%
Market size, estimated
£13Ka year
Peak month
August11.0× the quietest month
Top search term
body accel toothpaste13K searches a year

02 · Price

A sale here is worth £8.12.

Listings sell for £8.12 on average, from £4.28 to £18.16. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At £8.12 that is £812 to £2K a year per listing.

Average price
£8.12under the $15 to $100 sweet spot
Price range
£4.28–£18.16
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
£812–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 43.4% of listings are out of stock. The average listing ranks #1,118 within Dental Care. It carries 1,239 reviews at 3.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
77%
Out of stock, average day
43.4%
Average rank
#1,118in Dental Care
Average rating
3.12 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,239per listing
Listings tracked
13

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
18 months

Products

Top Body Accel Toothpaste products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

12 rising

Sellers

13

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

11%

  • BodyAccel51%
  • CCKULOOB16%
  • DEJIN8%
  • Uocasi7%
  • Niblido4%
  • KoolShiro3%
  • Open — no brand owns it (6 brands, 11%)

Demand

Body Accel Toothpaste search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jan, Jul, Aug, Sep · busiest ÷ quietest = 11.0×

Reviews and returns

What reviews say buyers love and hate about Body Accel Toothpaste

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall19%−0.72

Don't work

Don't work would buy again

Not effective

Taste-Overall16%+1.32

It tastes like bubblegum

Tastes like doo doo

Horrible taste

Oral Hygiene13%−0.31

Was expecting somthing good instead no difference than any other tootbpaste infacted my oral b intence white does a better job very annoyed as its expensive wont buy again

ok. ok not sure its any better than normal toothpaste

Waste of money does not whitening your teeth

Value For Money12%−0.02

Quite expensive as I dont see any effect after using for a month

Dont waste your money did absolutely nothing

Waste of money

Tooth Brightening6%+1.49

Not a whitening tooth paste

doesnt not whiten at all

Waste of money does not whitening your teeth

Love

Taste-Overall16%+1.32

I like to Bodyaccel Niacinamide whitening toothpaste effect different taste

Tastes good

however it has a pleasant taste

Tooth Brightening16%+1.49

otherwise Id have lovely white teeth instead of the same yellowish colour

Best whitening toothpaste

I have broght so many expensive Tuff paste and T4 strips and I'm a smoker and I'm gonna write these 10 out of 10 the best I've ever had so far my teeth feels so nice and white and clean and definitely can see results and for the money you can't complain

Oral Hygiene11%−0.31

Still better quality than any other toothpaste

Love it, it leaves a very fresh and clean feeling after each use, and over time Ive noticed my teeth look a bit brighter

does leave the mouth clean

Value For Money6%−0.02

Value

Quality-Overall6%+0.56

Superb product

Great product and it works must use daily

Return

0.4% Return rate 43% Fixable by listing

Advertised Vs Actual Product43%▁▆█▁▁▁

False advertisement

Furthermore, only 1 tube is delivered so the advertising image is misleading

Their advert of how it works is fake

Functionality-Overall29%▁█▁█▁▁

Don't work

Don't work would buy again

Not effective

Taste-Overall14%▁▁▁█▁▁

It tastes like bubblegum

Tastes like doo doo

Horrible taste

Ethical Trade/Fair Trade14%▁▁█▁▁▁

FAQ

Common Body Accel Toothpaste questions

Answered from the same tracked data.