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Blood Glucose Test Strips

Fail

The top 5 brands take 94% of clicks, so Blood Glucose Test Strips is a Fail.

Flapen Score
45
45 / 100
Ranks 1,255 of 2,035 Health & Personal Care niches · −3 vs the category median of 48
Market size
£170K/yr177K searches / yr
90-day growth
-10.9%search demand this quarter
Competition
48%top-5 click share · 11 brands · 56 sellers

Flapen Score

Blood Glucose Test Strips against its category

The dotted line is the Health & Personal Care average. Past it, Blood Glucose Test Strips is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blood Glucose Test Strips market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Blood Glucose Test Strips 177K times last year and spent an estimated £170K. The top 5 brands take 94% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

8.1% of searches ended in a purchase last week.

Shoppers searched for this 177K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £170K a year.

Searches, last 12 months
177K
Growth, 90 days vs prior 90
-10.9%
Conversion, latest week
8.1%
Market size, estimated
£170Ka year
Peak month
November1.6× the quietest month
Top search term
blood sugar test strips34K searches a year

02 · Price

A sale here is worth £11.82.

Listings sell for £11.82 on average, from £4.09 to £19.09. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £11.82 that is £3K to £6K a year per listing.

Average price
£11.82under the $15 to $100 sweet spot
Price range
£4.09–£19.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #29 within Medical Supplies & Equipment. It carries 1,292 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
97%
Out of stock, average day
0.2%
Average rank
#29in Medical Supplies & Equipment
Average rating
4.65 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,292per listing
Listings tracked
32

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
80 months

Products

Top Blood Glucose Test Strips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£17K£26K£34K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

56

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

5%

  • sinocare55%
  • Accu-Chek13%
  • QUIWILL11%
  • GlucoRx10%
  • KTEEXR4%
  • CodeFree1%
  • Open — no brand owns it (5 brands, 5%)

Demand

Blood Glucose Test Strips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Blood Glucose Test Strips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blood sugar test strips34K/yr
  • blood glucose test strips34K/yr
  • glucose test strips18K/yr
  • blood glucose strips9K/yr
  • diabetes testing strips13K/yr
  • test strips blood sugar10K/yr
  • diabetic test strips9K/yr
  • diabetic strips8K/yr
  • blood test strips8K/yr
  • exactive eq test strips7K/yr

Reviews and returns

What reviews say buyers love and hate about Blood Glucose Test Strips

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall23%−0.13

Didnt work

Strips not working machine will not turn on

Does not work you just end up with pin holes Rubbish

Ease Of Use8%+0.35

Its very hard to open

The device used to prick your finger is over complicated

Not usable

Quality-Overall7%+1.58

Poor Quality

Absolute rubbish

Poor quality and tricky to use

Value For Money6%+1.18

so it makes it more expensive than need be

on the expensive side

A little pricey

Blood Sugar Level6%−0.02

Despite blood flowing everywhere the test strips do not accept the blood or measure the sugar levels

the item would only be of use to others who have the same blood sugar testing equipment

They are unsuitable for my glucose machine

Love

Quality-Overall26%+1.58

Excellent product and delivered as promised

Good quality strips

Excellent Product

Advertised Vs Actual Product21%+1.28

Works exactly as it should

As advertised

As described

Value For Money17%+1.18

Fair price

Good Value

Excellent value for money

Ease Of Use17%+0.35

Easy to use

The device is easy to use

easy to test

Efficiency4%+0.21

Does the job

Works well

working perfectly

Return

0.7% Return rate 16% Fixable by listing

Compatibility-Overall38%▇██▇▆█

they're not compatible

Not compatible as advertised

Only suitable for Sinocare

Functionality-Overall25%▇▅█▆█▆

Didnt work

Strips not working machine will not turn on

Does not work you just end up with pin holes Rubbish

Size-Overall12%▅▆▄█▅█

Don't fit

This is smaller than i am used to as well

These testing strips are smaller than i am used to

Defective Material/Parts5%▄█▄▅▃▂
Error Popup3%█▆▄▆▃▄

FAQ

Common Blood Glucose Test Strips questions

Answered from the same tracked data.