Bikini Razor
Bikini Razor shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Bikini Razor profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Bikini Razor is a £315K/yr Amazon United Kingdom market (261K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 60/100.
Bikini Razor: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +159.2% over the last 90 days and 7.9% of searches end in a purchase.
£315K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 18 products
Top Bikini Razor products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Gillette Venus Womens Razor for Pubic Hair & Skin Protection 1 Handle - 5 Blade Refills Ergonomic Handle Sensitive Skin Protection
- Price
- £15.35
- Rating
- 4.4/5
- Reviews
- 181
- Age
- 6mo ago
Gillette Venus Pubic Hair Razor for Women with Aloe Precision Trimmer for Sensitive Skin 1 Handle and 1 Blade Refill Public Hair & Skin
- Price
- £5.79
- Rating
- 4.3/5
- Reviews
- 2,503
- Age
- 5y ago
Gillette Venus Razor for Pubic Hair & Skin Protection 1 Handle & 2 Blade Refills - Includes 2-in-1 Shave Gel & Cleanser 190ml Sensitive Skin Protection for Women
- Price
- £13.21
- Rating
- 4.4/5
- Reviews
- 851
- Age
- 3y ago
Gillette Venus for Pubic Hair and Skin Razor Blade Refills Pack of 4 Irritation Defence Bar Sharp Precision Blades Aloe Infused Designed for Sensitive and Tricky Areas
- Price
- £8.02
- Rating
- 4.6/5
- Reviews
- 1,740
- Age
- 5y ago
Gillette Venus 2-in-1 Cleanser Shave Gel for Pubic Hair and Skin Women 190ml
- Price
- £5.29
- Rating
- 4.4/5
- Reviews
- 607
- Age
- 5y ago
Trending
90-day click momentum
GilletteLabs Body + Intimate Razor for Men 1 Handle & 5 Cartridges
- Price
- £22.36
- Rating
- 4.4/5
- Reviews
- 266
- Age
- 4mo ago
GilletteLabs i3 Body + Intimate Hair Trimmer for Men 2 Body Combs
- Price
- £37.29
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago
GilletteLabs Body + Intimate Razor with Magnetic Shower Hanger Anti-ingrown Bar Anti-irritation Bar 1 Ergonomic Razor Handle with Easy Reach Shower Grip 3 Cartridges
- Price
- £18.72
- Rating
- 4.4/5
- Reviews
- 86
- Age
- 4mo ago
Wilkinson Sword Intuition Complete Care Bikini Trimmer for Women 2in1 Electric Body Hair Trimmer and Razor Shaver Handle with 1 Blade Refill
- Price
- £9.97
- Rating
- 4.1/5
- Reviews
- 94
- Age
- 6mo ago
GilletteLabs Body + Intimate Razor for Men 1 Handle & 4 Cartridges
- Price
- £17.77
- Rating
- 4.4/5
- Reviews
- 266
- Age
- 4mo ago
Newest
by launch dateGilletteLabs i3 Body + Intimate Hair Trimmer for Men 2 Body Combs
- Price
- £37.29
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1mo ago
GilletteLabs Body + Intimate Razor with Magnetic Shower Hanger Anti-ingrown Bar Anti-irritation Bar 1 Ergonomic Razor Handle with Easy Reach Shower Grip 3 Cartridges
- Price
- £18.72
- Rating
- 4.4/5
- Reviews
- 86
- Age
- 4mo ago
GilletteLabs Body + Intimate Razor for Men 1 Handle & 4 Cartridges
- Price
- £17.77
- Rating
- 4.4/5
- Reviews
- 266
- Age
- 4mo ago
GilletteLabs Body + Intimate Razor for Men 1 Handle & 5 Cartridges
- Price
- £22.36
- Rating
- 4.4/5
- Reviews
- 266
- Age
- 4mo ago
Wilkinson Sword Intuition Complete Care Bikini Trimmer for Women 2in1 Electric Body Hair Trimmer and Razor Shaver Handle with 1 Blade Refill
- Price
- £9.97
- Rating
- 4.1/5
- Reviews
- 94
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products take 70% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
69
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Gillette Venus79%
- Gillette10%
- houpoo4%
- Wilkinson Sword4%
- PHILIPS2%
- Satin Care1%
- Open — no brand owns it (0%)
Bikini Razor demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.9×
Top Bikini Razor search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- venus intimate razor28K/yr
- gillette body and intimate for men17K/yr
- gillette intimate30K/yr
- gillette venus intimate10K/yr
- gillette venus pubic hair and skin19K/yr
- bikini razor24K/yr
- venus intimate8K/yr
- venus pubic hair razor24K/yr
- bikini razor for women16K/yr
- pubic hair razor14K/yr
What reviews say buyers love and hate about Bikini Razor
What buyers mention most, as a share of all reviews.
What buyers love
72% of reviews“Amazing quality”
“easy to control”
“Good for price”
“just what I needed”
“So so smooth”
What buyers complain about
57% of reviews“my skin felt irritated”
“Doesn't last”
“Terrible performance”
“Barely works”
“Waste of money”
Bikini Razor return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
15%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bikini Razor questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
