Bifidobacterium
FailThe top 5 brands take 100% of clicks, so Bifidobacterium is a Fail.
- Flapen Score
- 49 / 100Top 45% of 2,035 Health & Personal Care niches · +1 vs the category median of 4849
- Market size
- £125K/yr74K searches / yr
- 90-day growth
- +11.2%search demand this quarter
- Competition
- 95%top-5 click share · 4 brands · 21 sellers
Flapen Score
Bifidobacterium against its category
The dotted line is the Health & Personal Care average. Past it, Bifidobacterium is stronger. Inside it, weaker.
Market
The Bifidobacterium market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Bifidobacterium 74K times last year and spent an estimated £125K. All 4 brands take every click. Demand peaks in Jul. Flapen scores it 49 out of 100, a Fail.
01 · Demand
8.6% of searches ended in a purchase last week.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £125K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- +11.2%
- Conversion, latest week
- 8.6%
- Market size, estimated
- £125Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- alflorex21K searches a year
02 · Price
A sale here is worth £19.88.
Listings sell for £19.88 on average, from £9.37 to £48.90. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 3,000 to 4,000 of them. At £19.88 that is £60K to £80K a year per listing.
- Average price
- £19.88inside the $15 to $100 sweet spot
- Price range
- £9.37–£48.90
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £60K–£80K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #326 within Over-the-Counter Medication. It carries 313 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #326in Over-the-Counter Medication
- Average rating
- 4.33 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 313per listing
- Listings tracked
- 6
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Bifidobacterium products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Alflorex Original - Daily Gut Health Supplement with Unique Bifidobacterium Longum Bacteria Strain 35624 - Bacterial Cultures - 30 Capsules
- Price
- £16.34
- Rating
- 4.5/5
- Reviews
- 1,417
- Age
- 10y ago

Alflorex Chewable - Daily Gut Health Supplement with Unique Bifidobacterium Longum Bacteria Strain 35624 - Bacterial Cultures - Strawberry & Banana Flavour - 30 Chewable Tablets
- Price
- £15.02
- Rating
- 4.1/5
- Reviews
- 175
- Age
- 7y ago

Alflorex Original 12 Week Plan - Daily Gut Health Supplement with Unique Bifidobacterium Longum Bacteria Strain 35624 - Bacterial Cultures - 90 Capsules
- Price
- £48.90
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 2y ago

Bifidobacterium Bifidum Capsules - 60 Vegan Capsules - G&G Vitamins
- Price
- £10.50
- Rating
- 4.3/5
- Reviews
- 80
- Age
- 9y ago

Vitamatic Bifidobacterium Infantis - 5 Billion per DR Capsule - 60 Count - Digestive Support - Made with Prebiotic Inulin Fiber
- Price
- £19.15
- Rating
- 4.7/5
- Reviews
- 142
- Age
- 10mo ago
Trending
90-day click momentum
Vitamatic Bifidobacterium Infantis - 5 Billion per DR Capsule - 60 Count - Digestive Support - Made with Prebiotic Inulin Fiber
- Price
- £19.15
- Rating
- 4.7/5
- Reviews
- 142
- Age
- 10mo ago

Alflorex Original 12 Week Plan - Daily Gut Health Supplement with Unique Bifidobacterium Longum Bacteria Strain 35624 - Bacterial Cultures - 90 Capsules
- Price
- £48.90
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 2y ago

Probiotics for Gut Health 7 Strains with Lactobacillus & Bifidobacterium 28 Billion CFU per Day Supports Digestion Transit & Microbiome 60 Vegan Capsules Vitavea Quality
- Price
- £9.37
- Rating
- 4.2/5
- Reviews
- 43
- Age
- 10mo ago

Alflorex Chewable - Daily Gut Health Supplement with Unique Bifidobacterium Longum Bacteria Strain 35624 - Bacterial Cultures - Strawberry & Banana Flavour - 30 Chewable Tablets
- Price
- £15.02
- Rating
- 4.1/5
- Reviews
- 175
- Age
- 7y ago

Bifidobacterium Bifidum Capsules - 60 Vegan Capsules - G&G Vitamins
- Price
- £10.50
- Rating
- 4.3/5
- Reviews
- 80
- Age
- 9y ago
Newest
by launch date
Vitamatic Bifidobacterium Infantis - 5 Billion per DR Capsule - 60 Count - Digestive Support - Made with Prebiotic Inulin Fiber
- Price
- £19.15
- Rating
- 4.7/5
- Reviews
- 142
- Age
- 10mo ago

Probiotics for Gut Health 7 Strains with Lactobacillus & Bifidobacterium 28 Billion CFU per Day Supports Digestion Transit & Microbiome 60 Vegan Capsules Vitavea Quality
- Price
- £9.37
- Rating
- 4.2/5
- Reviews
- 43
- Age
- 10mo ago

Alflorex Original 12 Week Plan - Daily Gut Health Supplement with Unique Bifidobacterium Longum Bacteria Strain 35624 - Bacterial Cultures - 90 Capsules
- Price
- £48.90
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 2y ago

Alflorex Chewable - Daily Gut Health Supplement with Unique Bifidobacterium Longum Bacteria Strain 35624 - Bacterial Cultures - Strawberry & Banana Flavour - 30 Chewable Tablets
- Price
- £15.02
- Rating
- 4.1/5
- Reviews
- 175
- Age
- 7y ago

Bifidobacterium Bifidum Capsules - 60 Vegan Capsules - G&G Vitamins
- Price
- £10.50
- Rating
- 4.3/5
- Reviews
- 80
- Age
- 9y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
21
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- PrecisionBiotics82%
- G&G Vitamins7%
- Vitamatic6%
- Vitavea5%
Demand
Bifidobacterium search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.5×
Search terms
Top Bifidobacterium search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- alflorex21K/yr
- alflorex probiotic16K/yr
- bifidobacterium12K/yr
- alflorex dual action4K/yr
- alforex probiotics4K/yr
- bifidobacterium longum4K/yr
- bifidobacterium lactis4K/yr
- bifidobacterium infantis4K/yr
- bifidobacterium infantis 356244K/yr
Reviews and returns
What reviews say buyers love and hate about Bifidobacterium
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
I was suffering bloating
Totally bloated my stomach out
vomitting 2nd day
Waste of money
Hugh price increase
Very expensive
Didn't work for me
Not working for me from december
It doesnt work for me
Tried again and it made me feel ill again - something wrong with this product
Probably my fault for not reading side effects
was nauseaus first day
Allergic reaction
I got worse
Caused rash
Love
No more bloating
These are gentle on the stomach
Great for unexplained tummy pain
Worth every penny
Excellent price
Great value for the money
No complaints
Nice quality
Great product
Excellent and effective
Works well
Works fast
1 capsule was to heal constipation
Gut health
Good for digestive problems
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bifidobacterium questions
Answered from the same tracked data.









