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Benylin Mucus Cough Max

Fail

The top 5 brands take 100% of clicks, so Benylin Mucus Cough Max is a Fail.

Flapen Score
31
31 / 100
Ranks 1,990 of 2,035 Health & Personal Care niches · −17 vs the category median of 48
Market size
£78K/yr108K searches / yr
90-day growth
-39.7%search demand this quarter
Competition
87%top-5 click share · 3 brands · 39 sellers

Flapen Score

Benylin Mucus Cough Max against its category

The dotted line is the Health & Personal Care average. Past it, Benylin Mucus Cough Max is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Benylin Mucus Cough Max market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Benylin Mucus Cough Max 108K times last year and spent an estimated £78K. All 3 brands take every click. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

15.7% of searches ended in a purchase last week.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.7% of those searches ended in a purchase. Searches in the last 90 days moved -39.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
-39.7%
Conversion, latest week
15.7%
Market size, estimated
£78Ka year
Peak month
January3.9× the quietest month
Top search term
benylin mucus cough max43K searches a year

02 · Price

A sale here is worth £4.60.

Listings sell for £4.60 on average, from £3.50 to £6.97. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £4.60 that is £5K to £6K a year per listing.

Average price
£4.60under the $15 to $100 sweet spot
Price range
£3.50–£6.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
1,000–1,250
Revenue per listing a year
£5K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

11% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Over-the-Counter Medication. It carries 2,291 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
11%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#7in Over-the-Counter Medication
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,291per listing
Listings tracked
9

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top Benylin Mucus Cough Max products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

£0£8K£16K£24K£31K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

39

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Benylin95%
  • Sudafed3%
  • Covonia2%

Demand

Benylin Mucus Cough Max search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Spike '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 3.9×

Search terms

Top Benylin Mucus Cough Max search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • benylin mucus cough max43K/yr
  • benylin30K/yr
  • guaifenesin25K/yr
  • guaifenesin tablets5K/yr
  • benylin cough syrup4K/yr
  • benylin mucus cough2K/yr

Reviews and returns

What reviews say buyers love and hate about Benylin Mucus Cough Max

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Cough Relief22%+1.52

my cough still lingered

Cough mixture

Mucus cough

Functionality-Overall14%−0.07

it just does nothing

Not effective at all

Don't work

Taste-Overall11%

Tastes bad

those sensitive to strong flavours may find it unpleasant

Horrible Taste, Iv'e binned it

Strength6%−0.02

way too strong

Insanely weak drugs

quite effecive

Blood Sugar Level4%−0.03

glucose in which isn't so good

Not for diabetes

beware sugar levels

Love

Cough Relief35%+1.52

Eases a cough well

helped with cough

Stops cough

Value For Money11%+0.76

Great value

Helped a great deal

Good value

Quality-Overall8%+0.72

Excellent Product

Quality

Great product work great

Efficiency6%+0.65

Really efficient

Works well

-Works relatively fast – I noticed relief after the first few doses

Advertised Vs Actual Product5%+0.20

As advertised

Does the job

As described by seller

FAQ

Common Benylin Mucus Cough Max questions

Answered from the same tracked data.