Skip to content

Beechams All in One

Fail

Prices span $1.90–$6.09, mostly outside the sweet spot, so Beechams All in One is a Fail.

Flapen Score
31
31 / 100
Ranks 1,990 of 2,035 Health & Personal Care niches · −17 vs the category median of 48
Market size
£200K/yr845K searches / yr
90-day growth
-39.6%search demand this quarter
Competition
79%top-5 click share · 6 brands · 35 sellers

Flapen Score

Beechams All in One against its category

The dotted line is the Health & Personal Care average. Past it, Beechams All in One is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beechams All in One market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Beechams All in One 845K times last year and spent an estimated £200K. The top 5 brands take 98% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 31 out of 100, a Fail.

01 · Demand

6.1% of searches ended in a purchase last week.

Shoppers searched for this 845K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -39.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £200K a year.

Searches, last 12 months
845K
Growth, 90 days vs prior 90
-39.6%
Conversion, latest week
6.1%
Market size, estimated
£200Ka year
Peak month
October3.5× the quietest month
Top search term
cold180K searches a year

02 · Price

A sale here is worth £3.88.

Listings sell for £3.88 on average, from £1.90 to £6.09. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 8,000 to 10,000 of them. At £3.88 that is £31K to £39K a year per listing.

Average price
£3.88under the $15 to $100 sweet spot
Price range
£1.90–£6.09
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
125K–150K
Units per listing a year
8,000–10,000
Revenue per listing a year
£31K–£39K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Over-the-Counter Medication. It carries 2,381 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#11in Over-the-Counter Medication
Average rating
4.65 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,381per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Beechams All in One products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£20K£40K£60K£80K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

35

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • Lemsip84%
  • Beechams6%
  • Sudafed3%
  • Benylin3%
  • Nurofen2%
  • Morrisons2%

Demand

Beechams All in One search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Spike '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 3.5×

Search terms

Top Beechams All in One search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cold180K/yr
  • flu84K/yr
  • lemsip183K/yr
  • cold and flu137K/yr
  • lemsip cold and flu sachets83K/yr
  • cold and flu medicine23K/yr
  • lemsip max26K/yr
  • cold and flu sachets20K/yr
  • cold medicine13K/yr
  • flu medicine for adults15K/yr

Reviews and returns

What reviews say buyers love and hate about Beechams All in One

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall19%−0.05

Did not work

unfortunately it wasn't very effective for me either

it just does nothing

Advertised Vs Actual Product9%+0.65

Failed to disclose in the listing that it contains Aspartame which I avoid at all costs

Didn't work as well as described

Taste-Overall8%−0.02

It had a bit of an aftertaste

The taste is medicinal lemon—its not a gourmet lemonade

taste absolutely horrible

Regulates Digestion6%−0.03

5 mouth got badly cold flue evey morning get out of bed it get worse thick mucus badly horsey sore troat

Cough Relief6%+0.21

I still got the cough

Love

Value For Money19%+2.17

Good value for money

Cheap price

good value

Cold Relief17%+0.35

Very good for colds and flu

Really effective for cold and flu symptoms

Helps with the flu

Quality-Overall10%−0.02

Good Quality Product arrived on time

A known and trusted product

Good quality

Advertised Vs Actual Product9%+0.65

As advertised

As described

worked as it should

Efficiency8%+0.54

Does the job

Effective

Works well

FAQ

Common Beechams All in One questions

Answered from the same tracked data.