Skip to content

Balanitis Cream

Fail

Shoppers spend only $38K a year here, so Balanitis Cream is a Fail.

Flapen Score
47
47 / 100
Ranks 1,080 of 2,035 Health & Personal Care niches · −1 vs the category median of 48
Market size
£38K/yr42K searches / yr
90-day growth
-7.1%search demand this quarter
Competition
63%top-5 click share · 11 brands · 102 sellers

Flapen Score

Balanitis Cream against its category

The dotted line is the Health & Personal Care average. Past it, Balanitis Cream is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Balanitis Cream market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Balanitis Cream 42K times last year and spent an estimated £38K. The top 5 brands take 80% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

8.3% of searches ended in a purchase last week.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -7.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £38K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
-7.1%
Conversion, latest week
8.3%
Market size, estimated
£38Ka year
Peak month
March1.4× the quietest month
Top search term
balanitis men cream15K searches a year

02 · Price

A sale here is worth £11.02.

Listings sell for £11.02 on average, from £4.70 to £25.35. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £11.02 that is £1K to £3K a year per listing.

Average price
£11.02under the $15 to $100 sweet spot
Price range
£4.70–£25.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

59% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #121 within Over-the-Counter Medication. It carries 2,325 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
100%
Out of stock, average day
4.5%
Average rank
#121in Over-the-Counter Medication
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,325per listing
Listings tracked
17

04 · Newcomers

Amazon counts 3 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
3Amazon's first-year sales bar
Average brand age
54 months

Products

Top Balanitis Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

102

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

14%

  • Cause Human29%
  • Vajraang15%
  • Canesten15%
  • ishancare14%
  • Brulidine7%
  • jinyue6%
  • Open — no brand owns it (5 brands, 14%)

Demand

Balanitis Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Holiday '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Balanitis Cream search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • balanitis men cream15K/yr
  • balanitis cream11K/yr
  • balanitis treatment men6K/yr
  • balanitis5K/yr
  • anti fungal cream for balanitis5K/yr

Reviews and returns

What reviews say buyers love and hate about Balanitis Cream

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall17%−0.09

Not fit for purpose

Didn't work for me

Never made any difference

Allergies14%

irritation is so frustrating

It was so itchy

they often left my skin feeling dry and irritated

Value For Money9%−0.02

too pricey

Bit expensive

waste of money

Size-Overall7%−0.05

Too small

Smaller tube

Tube is alot smaller from the last time I purchased doubt there will be enough to complete treatment

Ingredients-Overall3%

I wish Id bought it before using pharmaceuticals

Didn't think it would because it's herbal

The ingredients don't appear to be pharmaceutical

Love

Quality-Overall21%+1.62

Great product - Very effective

Excellent product

reliable quality works quickly

Efficiency15%+0.94

Works well

this is the most effective one

Effective

Value For Money8%−0.02

Good price

Good value for money

Great value

Advertised Vs Actual Product8%+0.56

It works well for its intended purpose

As described

DOES THE JOB

Allergies5%

no irritation

There isnt as much irritation

helps irritated skin

Return

0.1% Return rate 14% Fixable by listing

Functionality-Overall29%▁█▁▁▅▁

Not fit for purpose

Didn't work for me

Never made any difference

Advertised Vs Actual Product14%▁▁▁█▁▁
Certifications14%▁▁▁▁▁█
Value For Money14%█▁▁▁▁▁

too pricey

Bit expensive

waste of money

Ingredients-Overall14%▁▁▁▁▁█

I wish Id bought it before using pharmaceuticals

Didn't think it would because it's herbal

The ingredients don't appear to be pharmaceutical

FAQ

Common Balanitis Cream questions

Answered from the same tracked data.