Back Stretcher

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £91K a year.

Searches, last 12 months

182K

Growth, 90 days vs prior 90

-3.9%

Conversion, latest week

3.8%

Market size, estimated

£91Ka year

Peak month

December1.5× the quietest month

Top search term

back stretcher85K searches a year

Listings sell for £13.35 on average, from £4.47 to £27.05. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £13.35 that is £1K to £3K a year per listing.

Average price

£13.35under the $15 to $100 sweet spot

Price range

£4.47–£27.05

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #115 within Medical Supplies & Equipment. It carries 734 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

79%

Out of stock, average day

17.9%

Average rank

#115in Medical Supplies & Equipment

Average rating

4.15 starsAmazon United Kingdom average 4.36 stars

Average reviews

734per listing

Listings tracked

28

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months