Baby Powder Candle
FailDemand is soft, at -53.1% this quarter, so Baby Powder Candle is a Fail.
- Flapen Score
- 29 / 100Ranks 2,009 of 2,035 Health & Personal Care niches · −19 vs the category median of 4829
- Market size
- £11K/yr29K searches / yr
- 90-day growth
- -53.1%search demand this quarter
- Competition
- 93%top-5 click share · 7 brands · 14 sellers
Flapen Score
Baby Powder Candle against its category
The dotted line is the Health & Personal Care average. Past it, Baby Powder Candle is stronger. Inside it, weaker.
Market
The Baby Powder Candle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Baby Powder Candle 29K times last year and spent an estimated £11K. The top 5 brands take 93% of clicks. Demand peaks in Nov–Dec. Flapen scores it 29 out of 100, a Fail.
01 · Demand
4.0% of searches ended in a purchase last week.
Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -53.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £11K a year.
- Searches, last 12 months
- 29K
- Growth, 90 days vs prior 90
- -53.1%
- Conversion, latest week
- 4.0%
- Market size, estimated
- £11Ka year
- Peak month
- December5.0× the quietest month
- Top search term
- baby powder candle11K searches a year
02 · Price
A sale here is worth £9.98.
Listings sell for £9.98 on average, from £3.35 to £17.80. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At £9.98 that is £2K to £5K a year per listing.
- Average price
- £9.98under the $15 to $100 sweet spot
- Price range
- £3.35–£17.80
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #352 within Alternative Medicine. It carries 1,356 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 86%
- Out of stock, average day
- 0.0%
- Average rank
- #352in Alternative Medicine
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,356per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Baby Powder Candle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Yankee Candle Scented Candle | Baby Powder Large Jar | Long Burning Candles: up to 150 Hours | Perfect Gifts for Women
- Price
- £17.80
- Rating
- 4.8/5
- Reviews
- 5,512
- Age
- 18y ago

Baby Powder 20cl Soy Wax Candle
- Price
- £14.22
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 8y ago

Baby Powder Strong Scented Soy Wax Candle
- Price
- £8.72
- Rating
- 3.6/5
- Reviews
- 6
- Age
- 8y ago

Baby Powder 10ml Fragrance Oil Multi Listing - Freshskin Fragrance Oils - Candles Bath Bombs Soap Making & Wax Melts - Cosmetic Grade - A Rich Complex & Long Lasting Scent!
- Price
- £3.35
- Rating
- 4.5/5
- Reviews
- 2,481
- Age
- 13y ago

Baby Powder Wax Melts| Strong Scented| 20 Pack| Luxury Gift Set Wax Melts| Over 96 Hrs Burn Time Per Box| Pet Friendly| Eco Friendly| Hand Poured in Staffordshire UK (Baby Powder)
- Price
- £8.32
- Rating
- 4.4/5
- Reviews
- 171
- Age
- 3y ago
Trending
90-day click momentum
Baby Powder 10ml Fragrance Oil Multi Listing - Freshskin Fragrance Oils - Candles Bath Bombs Soap Making & Wax Melts - Cosmetic Grade - A Rich Complex & Long Lasting Scent!
- Price
- £3.35
- Rating
- 4.5/5
- Reviews
- 2,481
- Age
- 13y ago

Baby Powder Strong Scented Soy Wax Candle
- Price
- £8.72
- Rating
- 3.6/5
- Reviews
- 6
- Age
- 8y ago

Baby Powder 20cl Soy Wax Candle
- Price
- £14.22
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 8y ago

Baby Powder Wax Melts| Strong Scented| 20 Pack| Luxury Gift Set Wax Melts| Over 96 Hrs Burn Time Per Box| Pet Friendly| Eco Friendly| Hand Poured in Staffordshire UK (Baby Powder)
- Price
- £8.32
- Rating
- 4.4/5
- Reviews
- 171
- Age
- 3y ago

Wax Melts - Baby Powder | 16 Pack | Strong Scented | Made in the UK | Plastic Free | Vegan Baby Powder
- Price
- £9.09
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 5y ago
Newest
by launch date
Baby Powder Wax Melts| Strong Scented| 20 Pack| Luxury Gift Set Wax Melts| Over 96 Hrs Burn Time Per Box| Pet Friendly| Eco Friendly| Hand Poured in Staffordshire UK (Baby Powder)
- Price
- £8.32
- Rating
- 4.4/5
- Reviews
- 171
- Age
- 3y ago

Wax Melts - Baby Powder | 16 Pack | Strong Scented | Made in the UK | Plastic Free | Vegan Baby Powder
- Price
- £9.09
- Rating
- 4.6/5
- Reviews
- 62
- Age
- 5y ago

Baby Powder Soy Wax Melts 16 Pack | Clean Soft & Fresh | Natural Vegan & Plastic Free | Up to 96 Hrs Scent | Pet Safe | Handmade in UK Fosse Living
- Price
- £8.39
- Rating
- 4.5/5
- Reviews
- 1,237
- Age
- 6y ago

Baby Powder 20cl Soy Wax Candle
- Price
- £14.22
- Rating
- 4.4/5
- Reviews
- 26
- Age
- 8y ago

Baby Powder Strong Scented Soy Wax Candle
- Price
- £8.72
- Rating
- 3.6/5
- Reviews
- 6
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
14
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
3%
- Yankee Candle67%
- Hamish Candles10%
- Lindsay Lucas Candles8%
- freshskin beauty ltd5%
- Scentered Serenity4%
- Kelbrook Aromas4%
- Open — no brand owns it (1 brand, 3%)
Demand
Baby Powder Candle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.0×
Search terms
Top Baby Powder Candle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baby powder candle11K/yr
- yankee candle baby powder8K/yr
- baby powder yankee candle9K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Powder Candle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not overly strong
too expensive
why so expensive
Love
Beautiful smelling
Long lasting fragrance
Beautiful smell
worth it
Good price
Very reasonable price
nice size
Smalls great
Wax was good quality
Good quality
Really good value and quality
Return
0.3% Return rate 0% Fixable by listing
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Powder Candle questions
Answered from the same tracked data.









