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Ashwagandha Gummies

Fail

Prices span $6.76–$14.73, mostly outside the sweet spot, so Ashwagandha Gummies is a Fail.

Flapen Score
45
45 / 100
Ranks 1,255 of 2,035 Health & Personal Care niches · −3 vs the category median of 48
Market size
£127K/yr152K searches / yr
90-day growth
-21.5%search demand this quarter
Competition
67%top-5 click share · 14 brands · 20 sellers

Flapen Score

Ashwagandha Gummies against its category

The dotted line is the Health & Personal Care average. Past it, Ashwagandha Gummies is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ashwagandha Gummies market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ashwagandha Gummies 152K times last year and spent an estimated £127K. The top 5 brands take 67% of clicks. Demand peaks in Apr–May. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 8.4% of those searches ended in a purchase.

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £127K a year.

Searches, last 12 months
152K
Growth, 90 days vs prior 90
-21.5%
Conversion, latest week
8.4%
Market size, estimated
£127Ka year
Peak month
May2.1× the quietest month
Top search term
ashwagandha gummies140K searches a year

02 · Price

A sale here is worth £9.98.

Listings sell for £9.98 on average, from £6.76 to £14.73. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £9.98 that is £7K to £10K a year per listing.

Average price
£9.98under the $15 to $100 sweet spot
Price range
£6.76–£14.73
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
£7K–£10K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #42 within Herbal Supplements. It carries 4,648 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
4.8%
Average rank
#42in Herbal Supplements
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,648per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Ashwagandha Gummies products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.

£0£13K£25K£38K£51K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

20

Est. top-5 brand share

67%

Top 20: 100%

Est. top-5 click share

67%

Top 20: 100%

Open market

27%

  • WeightWorld24%
  • Known18%
  • Nutrition Geeks10%
  • Free Soul9%
  • Goli6%
  • supplmnt.6%

Demand

Ashwagandha Gummies search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 2.1×

Search terms

Top Ashwagandha Gummies search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • ashwagandha gummies140K/yr
  • ashwagandha gummies high strength4K/yr
  • gummies ashwagandha4K/yr
  • ashwagandha high strength gummies4K/yr

Reviews and returns

What reviews say buyers love and hate about Ashwagandha Gummies

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Taste-Overall”
11%of negative reviews mention “Dosage”
0.1%of orders come back
“Not enough to be clinically effective at all”
A buyer, on “Dosage”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ashwagandha Gummies questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data