Ap24 Toothpaste Whitening

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.0% of those searches ended in a purchase. Searches in the last 90 days moved -27.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £93K a year.

Searches, last 12 months

26K

Growth, 90 days vs prior 90

-27.1%

Conversion, latest week

14.0%

Market size, estimated

£93Ka year

Peak month

February1.4× the quietest month

Top search term

enlighten toothpaste8K searches a year

Listings sell for £25.28 on average, from £11.57 to £47.35. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £25.28 that is £3K to £6K a year per listing.

Average price

£25.28inside the $15 to $100 sweet spot

Price range

£11.57–£47.35

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

£3K–£6K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #358 within Dental Care. It carries 326 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

100%

Out of stock, average day

8.2%

Average rank

#358in Dental Care

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

326per listing

Listings tracked

12

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

57 months