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Anxiety Necklace

Maybe

The products selling today average only 3.5★. But demand is soft, at -19.2% this quarter, so Anxiety Necklace is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 2,035 Health & Personal Care niches · +7 vs the category median of 48
Market size
£93K/yr251K searches / yr
90-day growth
-19.2%search demand this quarter
Competition
44%top-5 click share · 21 brands · 26 sellers

Flapen Score

Anxiety Necklace against its category

The dotted line is the Health & Personal Care average. Past it, Anxiety Necklace is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Anxiety Necklace market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Anxiety Necklace 251K times last year and spent an estimated £93K. The top 5 brands take 69% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 251K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £93K a year.

Searches, last 12 months
251K
Growth, 90 days vs prior 90
-19.2%
Conversion, latest week
3.8%
Market size, estimated
£93Ka year
Peak month
March3.0× the quietest month
Top search term
breathing necklace105K searches a year

02 · Price

A sale here is worth £9.72.

Listings sell for £9.72 on average, from £2.68 to £20.60. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £9.72 that is £972 to £2K a year per listing.

Average price
£9.72under the $15 to $100 sweet spot
Price range
£2.68–£20.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£972–£2K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 37.5% of listings are out of stock. The average listing ranks #304 within Over-the-Counter Medication. It carries 85 reviews at 3.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
37.5%
Average rank
#304in Over-the-Counter Medication
Average rating
3.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
85per listing
Listings tracked
35

04 · Newcomers

Amazon counts 4 of last year's 25 launches as successful.

25 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
25
Successful launches
4Amazon's first-year sales bar
Average brand age
23 months

Products

Top Anxiety Necklace products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£7K£11K£15K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

26

Top-5 brand share

69%

Top 20: 99%

Top-5 click share

44%

Top 20: 85%

Open market

26%

  • CARITATE35%
  • ASTOFLI16%
  • Fzdm8%
  • Torecoe6%
  • KURUI5%
  • LINXINS5%

Demand

Anxiety Necklace search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 3.0×

Search terms

Top Anxiety Necklace search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • breathing necklace105K/yr
  • anxiety necklace28K/yr
  • stop smoking necklace29K/yr
  • vape necklace21K/yr
  • quit smoking necklace13K/yr
  • quit vaping necklace5K/yr
  • breathlace9K/yr
  • stop vaping necklace5K/yr
  • breath lace5K/yr
  • vaping necklace4K/yr

Reviews and returns

What reviews say buyers love and hate about Anxiety Necklace

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall14%−0.33

Does nothing

Just not very functional for me I dont think

Doesnt work

Value For Money11%−0.21

So this was a very expensive waste for me personally

Total waste of money

Don't waste your money

Taste-Overall10%−0.29

it has completely different taste

Some flavours are disgusting

Almost zero taste

Flavor9%+0.23

Weak flavour

Flavour is vile

Some flavours are disgusting

Durability6%−0.21

Broken Within a month

Fell apart four days after the return window

Fell apart

Love

Quality-Overall15%+0.66

It is well made

very nice quality chain

Good quality

Breathability8%+0.46

Breath in breath out

Dose help with your breathing

Breathing necklace good

Flavor8%+0.23

Lots flavor

cola was her favourite flavour

plus multiple natural plant flavors bring wonderful using experience

Value For Money7%−0.21

Worth every penny

Good value for money

Good value

Efficiency6%+0.37

still does an amazing job

I found that 2x slim crushball cigarette filters work amazing in these

work well to

Return

0.4% Return rate 20% Fixable by listing

Functionality-Overall38%█▄▆▅▆█

Does nothing

Just not very functional for me I dont think

Doesnt work

Advertised Vs Actual Product11%█▅▄▄▄▁
Defective Material/Parts6%▆█▁▁▆▁
Size-Overall6%▁▃▁██▃
Value For Money4%▁▁▁█▁▃

So this was a very expensive waste for me personally

Total waste of money

Don't waste your money

FAQ

Common Anxiety Necklace questions

Answered from the same tracked data.