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Antibiotics

a concentrated shelf (top 5 take 86% of clicks) — Antibiotics doesn't clear our bar today.

Flapen Score

38
Skip it
Market size 25Growth 12Conversion 48Competition 11Returns 100Price range 34Avg price 43Brand share 13Review moat 75Quality gap 70
This niche Category average

Is Antibiotics profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Antibiotics is a £99K/yr Amazon United Kingdom market (232K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 38/100.

Antibiotics: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -26.7% over the last 90 days and 3.8% of searches end in a purchase.

£99K

revenue / yr

Units sold / yr6K
Search volume / yr-26.7%232K
Conversion rate3.8%
Avg price£11.12

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers7 · 18
Top-5 product click share86%
Open market5%
Avg brand age61 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 9 products

Sponsored placement56%
New entrants (1y)0· 0 succeeded
Avg rating4.3★
Avg reviews499

Top Antibiotics products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

£0£15K£30K£44K£59K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

18

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

2%

  • SGK Waverlex45%
  • Optibac Probiotics28%
  • ALLICINMAX13%
  • OMNi BiOTiC5%
  • JCGJC4%
  • Bodygenix3%
  • Open — no brand owns it (1 brand, 2%)

Antibiotics demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume232KCVR3.8%Products9Brands7Top 5 Brands95%OOS Rate0.0%Rating4.3★Reviews499Avg BSR#105
6K4KSpike '25AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 1.8×

Top Antibiotics search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • antibiotics77K/yr
  • amoxicillin 500mg capsules antibiotics72K/yr
  • amoxicillin24K/yr
  • antibiotics amoxicillin tablets 500mg20K/yr
  • probiotics for antibiotics7K/yr
  • antibiotics for infection8K/yr
  • amoxicillin 500mg capsules7K/yr
  • optibac for those on antibiotics4K/yr
  • antibiotic6K/yr
  • optibac probiotics for antibiotics3K/yr

What reviews say buyers love and hate about Antibiotics

What buyers mention most, as a share of all reviews.

What buyers love

60% of reviews
Value For Money11%

Great value for money

Efficiency10%

Effective Good Results

Quality-Overall10%

quality supplement

Allergies6%

no skin irritation

Advertised Vs Actual Product6%

Does the job

What buyers complain about

57% of reviews
Allergies15%

Burns skin

Advertised Vs Actual Product8%

So I feel I was mislead as you cannot send it back £10 wasted

Pain Relief-Overall7%

hurt hand

Taste-Overall5%

It does have a strong garlic taste so I wouldnt advise to open the capsule

Functionality-Overall4%

Bought several creams from the pharmacy which didn't work

Antibiotics return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

30%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Ingredients-Overall
40%
2Advertised Vs Actual Product
30%
3Language Issues
10%
4Ethical Trade/Fair Trade
10%
5Safety Standards
10%

Common Antibiotics questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Antibiotics 38/100 on Amazon United Kingdom — Skip it. The niche generates £99K/yr across 9 tracked products. Search demand moved -26.7% over the last 90 days.
Search demand for Antibiotics on Amazon United Kingdom peaks in Jan–Dec, where the busiest month runs 1.8× the quietest.