ankle ice pack
Worth a lookShows low returns (1.0%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.
Returns
Great1.0%return rate — above 5% kills the launch gate
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Growth
Great+76.8%90-day search growth — must beat 0% to launch
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Okay£11.06avg listing price — sweet spot $15–$100
Review moat
Okay2,390.31avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad£78K£78K/yr · 71K searches
Price range
Bad£5.37–£17.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad95%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, ankle ice pack is a £78K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 50/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
ankle ice pack market data
- Units sold / yr
- 6K–8K
- avg 500–750/product
- Revenue / yr
- £66K–£88K
- units × avg price
- Conversion rate
- 10.0%
- Avg BSR
- #105
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 48 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
9
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
2%
- Comfytemp52%
- Magic Gel15%
- NEWGO13%
- Hilph11%
- Fitomo5%
- ONLYCARE2%
- Open — no brand owns it (1 brand, 2%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +76.8% search growth over the last 90 days.Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.3×
Top ankle ice pack search terms
- ankle ice pack wrap30K/yr
- ankle ice pack18K/yr
- ice pack for ankle12K/yr
- ice packs for ankles8K/yr
- ice pack ankle3K/yr
Top ankle ice pack products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Comfytemp Ankle Ice Pack Wrap (1 Pack) Reusable Foot Ice Pack for Injuries Hot & Cold Gel Pack for Pain Relief Cold Compress for Swelling Achilles Tendonitis Plantar Fasciitis Surgery Recovery
Comfytemp£8.434.3★1,368 rev
Hilph Ankle Ice Pack Wrap for Injuries Reusable Cold Compress Foot Ice Pack for Ankle Soothing Discomfort Sprains Swelling Plantar Fasciitis Achilles Tendinitis Surgery Recovery - Blue
Hilph£8.944.4★850 rev
NEWGO Ankle Ice Pack Wrap for Injuries Reusable Hot Cold Therapy Gel Foot Ice Pack for Pain Relief Ankle Swelling Achilles Tendinitis Plantar Fasciitis Sprained
NEWGO£8.454.4★3,399 rev
Magic Gel Ankle Ice Pack Wrap for Swelling Reusable Hot and Cold Therapy Foot Ice Pack for Ankle Injuries & Achilles Tendonitis Relief
Magic Gel£8.724.3★1,022 rev
Comfytemp Ankle Ice Pack Wrap (2 Packs) Reusable Foot Ice Pack for Injuries Hot & Cold Gel Pack for Pain Relief Cold Compress for Swelling Achilles Tendonitis Plantar Fasciitis Surgery Recovery
Comfytemp£13.514.3★1,368 rev
Newest
by launch date
Comfytemp Ice Pack Wrap for Foot & Ankle Reusable Hot Cold Compress for Sports Injuries Adjustable Gel Pack for Ankle Soothing Discomfort Sprains Swelling Surgery Recovery - 1 Pack
Comfytemp£11.1247 rev
Ankle Ice Pack Wrap for Swelling Hot and Cold Compress Reusable Gel Ice Pack for Foot Ankle Injuries Sprains Achilles Tendonitis
CXWLHH£5.3736 rev
Comfytemp Ankle Ice Pack Wrap (2 Packs) Reusable Foot Ice Pack for Injuries Hot & Cold Gel Pack for Pain Relief Cold Compress for Swelling Achilles Tendonitis Plantar Fasciitis Surgery Recovery
Comfytemp£13.511,368 rev
Fitomo Ankle Ice Pack Wrap Ice Pack for Ankle Hot and Cold Compress Suitable for Sports Injuries Ligament Sprains Achilles Tendonitis Foot Rehabilitation
Fitomo£17.18843 rev
ONLYCARE Ankle Ice Pack Wrap Soft Gel ankle Ice Packs for Hot & Cold Hand Therapy Foot Ice Pack Wrap for Sprained Ankle Injuries Achilles Tendonitis Plantar Fasciitis Swelling
ONLYCARE£13.99107 rev
Trending
90-day click momentumComfytemp Ice Pack Wrap for Foot & Ankle Reusable Hot Cold Compress for Sports Injuries Adjustable Gel Pack for Ankle Soothing Discomfort Sprains Swelling Surgery Recovery - 1 Pack
Comfytemp£11.124.4★
Ankle Ice Pack Wrap for Swelling Hot and Cold Compress Reusable Gel Ice Pack for Foot Ankle Injuries Sprains Achilles Tendonitis
CXWLHH£5.373.8★
Magic Gel Ice Packs - Cold Compress Reusable - Flexible Wrap Around Gel Ice Pack Knees Back Shoulders Arms and Legs - Hot and Cold Compress Cooling Packs
Magic Gel£12.254.5★
Fitomo Ankle Ice Pack Wrap Ice Pack for Ankle Hot and Cold Compress Suitable for Sports Injuries Ligament Sprains Achilles Tendonitis Foot Rehabilitation
Fitomo£17.184.4★
Magic Gel Ankle Ice Pack Wrap - Reusable Hot or Cold Wrap for Injuries - Soft Flexible Heating or Cooling Compression for Ankles Foot Heel - Comfortable and Easy to Use - Black
Magic Gel£10.794.3★
What buyers say about ankle ice pack
What buyers praise and complain about, mined from review topics.What buyers love
“well made”
“Easy to use”
“Fits all sizes”
“Very comfortable”
“As advertised”
“Good value for money”
“Easy to use for knees”
“Does the job well”
“good for swellings etc”
“Really useful, works well hot or cold, well made, great price”
What buyers complain about
“The fit is awkward”
“do not stay cold for long at all”
“was a bit tricky to get on”
“cold not icey enough”
“Not comfortable”
“Far too cold to use ended up needing to put a cloth inside”
“Poor design”
“Although bought as flexible ice packs once cooled in the freezer it becomes very stiff not bending well to use as wrap around a limb”
“Really cold for ages”
“Stitching broke within a week”
Top return reasons
Common questions
- Is ankle ice pack profitable to sell on Amazon United Kingdom?
- The niche generates £78K/yr across 13 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +76.8%. Flapen's verdict: Worth a look (50/100).
- How competitive is the ankle ice pack niche?
- 7 brands and 9 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 95% of demand.
- What do buyers complain about in ankle ice pack?
- Top complaints mined from reviews: Size-Overall, Temperature Retention, Ease Of Use. The return rate is 1.0%.
- When does demand for ankle ice pack peak?
- Demand peaks in May–Jun–Jul–Aug; the busiest month runs 3.3× the quietest.
- What does it cost to enter the ankle ice pack niche?
- Listings span £5.37–£17.18; the average listing price is £11.06 (sweet spot $15–$100). The average incumbent carries 2,390 reviews — the moat a new listing must climb.