Always Ultra Pads

Shoppers searched for this 241K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £339K a year.

Searches, last 12 months

241K

Growth, 90 days vs prior 90

-11.4%

Conversion, latest week

11.8%

Market size, estimated

£339Ka year

Peak month

February1.6× the quietest month

Top search term

always night pads88K searches a year

Listings sell for £11.91 on average, from £2.51 to £24.88. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At £11.91 that is £9K to £12K a year per listing.

Average price

£11.91under the $15 to $100 sweet spot

Price range

£2.51–£24.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

£9K–£12K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #77 within Intimate Hygiene. It carries 2,725 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

0.8%

Average rank

#77in Intimate Hygiene

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,725per listing

Listings tracked

17

5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

56 months