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Alum Block

Fail

Prices span $3.92–$9.22, mostly outside the sweet spot, so Alum Block is a Fail.

Flapen Score
44
44 / 100
Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 48
Market size
£36K/yr57K searches / yr
90-day growth
+23.9%search demand this quarter
Competition
80%top-5 click share · 11 brands · 40 sellers

Flapen Score

Alum Block against its category

The dotted line is the Health & Personal Care average. Past it, Alum Block is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Alum Block market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Alum Block 57K times last year and spent an estimated £36K. The top 5 brands take 80% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 57K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved +23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months
57K
Growth, 90 days vs prior 90
+23.9%
Conversion, latest week
10.4%
Market size, estimated
£36Ka year
Top search term
alum block52K searches a year

02 · Price

A sale here is worth £6.09.

Listings sell for £6.09 on average, from £3.92 to £9.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £6.09 that is £2K to £3K a year per listing.

Average price
£6.09under the $15 to $100 sweet spot
Price range
£3.92–£9.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

64% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #66 within Shaving & Hair Removal. It carries 922 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
64%
Prime listings
91%
Out of stock, average day
3.6%
Average rank
#66in Shaving & Hair Removal
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
922per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Alum Block products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 80% of clicks. A locked shelf that new listings rarely crack.

£0£4K£7K£11K£15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

40

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

80%

Top 20: 100%

Open market

15%

  • Herbs Botanica28%
  • Masala Cottage17%
  • JACK SHAVER16%
  • Proraso13%
  • Osma Laboratoires7%
  • The Amin Beauty Tools4%
  • Open — no brand owns it (5 brands, 15%)

Reviews and returns

What reviews say buyers love and hate about Alum Block

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Functionality-Overall”
0.1%of orders come back
“Doesnt work”
A buyer, on “Functionality-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Alum Block questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data