Is airphysio profitable to sell on Amazon United Kingdom?

The niche generates £42K/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.3%. Flapen's verdict: Skip it (43/100).

How competitive is the airphysio niche?

9 brands and 109 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 86% of demand.

What do buyers complain about in airphysio?

Top complaints mined from reviews: Value For Money, Breathability, Functionality-Overall. The return rate is 1.2%.

When does demand for airphysio peak?

Demand peaks in Jan–Feb; the busiest month runs 2.5× the quietest.

What does it cost to enter the airphysio niche?

Listings span £9.63–£63.95; the average listing price is £35.82 (sweet spot $15–$100). The average incumbent carries 1,092 reviews — the moat a new listing must climb.

airphysio

Skip it

A small market ($42K/yr) — this niche doesn't clear our bar today.

Avg price

Incredible£35.82

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great£9.63–£63.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good1,091.55

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.8%

search→purchase rate — share of searches ending in a sale

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Growth

Bad-18.3%

90-day search growth — must beat 0% to launch

Competition

Bad84%

top-5 click share — a locked-up shelf

Market size

Bad£42K

£42K/yr · 31K searches

According to Flapen's Amazon United Kingdom niche tracking, airphysio is a £42K/yr Amazon United Kingdom market (31K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 43/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

airphysio market data

Units sold / yr: 2K–2K; avg 100–250/product
Revenue / yr: £54K–£72K; units × avg price
Conversion rate: 3.8%
Avg BSR: #282
Page quality: 0%
Prime: 82%
Sponsored: 73%
Out of stock: 0.0%
Avg brand age: 42 months
Avg seller age: 206 days

Competition & brand share

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

109

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

AirPhysio28%
AEROBIKA27%
MILL .STEPS14%
NRS12%
Murlancra5%
Acapella5%
Open — no brand owns it (3 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.3% search growth over the last 90 days.

Peak months: Jan, Feb · busiest ÷ quietest = 2.5×

Open Trend

Top airphysio search terms

aerobika4K/yr -15.8%6.2% conv.
air physio mucus clearance and lung expansion device5K/yr -27.7%6.2% conv.
airphysio7K/yr +4.9%8.1% conv.
air physio5K/yr -4.5%6.7% conv.
acapella breathing device4K/yr -38.2%4.2% conv.
aerobika breathing device3K/yr -12.8%9.4% conv.
airphysio uk1K/yr -26.5%9.3% conv.
air physio uk1K/yr -24.6%4.7% conv.

All search terms

Top airphysio products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Aerobika OPEP Natural Phlegm and Mucus Clearance Device - Lung Exercise Therapy Unblocks and Expands Airways Helping to Improve Breathing and Reduce Cough

AEROBIKA£54.164.3★779 rev

AirPhysio Natural Lung Expansion & Mucus Clearance Device

AirPhysio£42.284.2★2,566 rev

MillSTEPS Breathing Exercise Device for Lungs Lung Expansion & Mu-cus Relief Device (Blue)

MILL .STEPS£10.714.3★269 rev

NRS Inflatable Physio-Roll - 70 cm (27.5 inch) Diameter

NRS£60.154.2★10 rev

Acapella Choice Vibratory PEP Device with Video Request Card

Acapella£61.084.1★89 rev

Newest

by launch date

Lung Exerciser and Mucus Clearing Device Breathing Mucus Clearing Relief Remover (Green)

Murlancra£10.15165 rev

10mo ago

Acapella Breathing Device Flutter Valve Breathing Exercise Device for Lungs Medical-Grade Material Adjustable Resistance for Effective Mucus Clearance & Respiratory Training AIR Suit for

AiraVentus£63.95181 rev

1y ago

Aerobika OPEP Natural Phlegm and Mucus Clearance Device - Lung Exercise Therapy Unblocks and Expands Airways Helping to Improve Breathing and Reduce Cough

AEROBIKA£54.16779 rev

2y ago

Murlancra Lung Exerciser and Mucus Clearing Device Breathing Mucus Clearing Relief Remover Blue

Murlancra£9.631,272 rev

2y ago

MillSTEPS Breathing Exercise Device for Lungs Lung Expansion & Mu-cus Relief Device (Blue)

MILL .STEPS£10.71269 rev

3y ago

What buyers say about airphysio

What buyers praise and complain about, mined from review topics.

What buyers love

Breathability22%

“It helps with breathing issues”

Ease Of Use16%

“Easy to use”

Quality-Overall11%

“Great device”

Cough Relief9%

“Wonderful really helped clear lungs of mucus”

Advertised Vs Actual Product7%

“As Promised”

Efficiency6%

“Works well”

Value For Money6%

“Great value for money”

Sinus Relief2%

“Great exerciser, helps removing mucus very well, good having two exercises modes”

Oral Hygiene2%

“I am an Asthmatic person who appreciates an appliance that actually works when needed”

Heart Health2%

“Really does a great job of helping to clear the chest”

What buyers complain about

Value For Money26%

“NOT worth the price”

Breathability15%

“I was a bit wary about buying this breathing aid”

Functionality-Overall15%

“doesnt work OR didnt work for me”

Instructions/User Manual/Troubleshooting6%

“Rubbish without a manual”

Pain Relief-Overall6%

“throw it way my throat hurts”

Strength6%

“Not very good quite flimsy”

Cough Relief3%

“after the first blow I started coughing up phlegm”

Taste-Overall3%

“Then I tasted a change in the taste of my flem which I coughed up”

Sinus Relief3%

“mucus still the same”

Durability2%

“Second one I have had as I accidentally broke the last one”

Top return reasons

Functionality-Overall46%

Advertised Vs Actual Product13%

Ease Of Use5%

Breathability4%

Product Condition4%

Quality-Overall3%

Joint Pain3%