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Airphysio

Fail

Shoppers spend only $42K a year here, so Airphysio is a Fail.

Flapen Score
43
43 / 100
Ranks 1,437 of 2,035 Health & Personal Care niches · −5 vs the category median of 48
Market size
£42K/yr31K searches / yr
90-day growth
-18.3%search demand this quarter
Competition
84%top-5 click share · 9 brands · 109 sellers

Flapen Score

Airphysio against its category

The dotted line is the Health & Personal Care average. Past it, Airphysio is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airphysio market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Airphysio 31K times last year and spent an estimated £42K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Feb. Flapen scores it 43 out of 100, a Fail.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -18.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-18.3%
Conversion, latest week
3.8%
Market size, estimated
£42Ka year
Peak month
January2.5× the quietest month
Top search term
aerobika4K searches a year

02 · Price

A sale here is worth £35.82.

Listings sell for £35.82 on average, from £9.63 to £63.95. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £35.82 that is £4K to £9K a year per listing.

Average price
£35.82inside the $15 to $100 sweet spot
Price range
£9.63–£63.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
£4K–£9K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #282 within Alternative Medicine. It carries 1,092 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
82%
Out of stock, average day
0.0%
Average rank
#282in Alternative Medicine
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,092per listing
Listings tracked
11

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Airphysio products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£12K£17K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

109

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

9%

  • AirPhysio28%
  • AEROBIKA27%
  • MILL .STEPS14%
  • NRS12%
  • Murlancra5%
  • Acapella5%
  • Open — no brand owns it (3 brands, 9%)

Demand

Airphysio search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.5×

Search terms

Top Airphysio search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aerobika4K/yr
  • air physio mucus clearance and lung expansion device5K/yr
  • airphysio7K/yr
  • air physio5K/yr
  • acapella breathing device4K/yr
  • aerobika breathing device3K/yr
  • airphysio uk1K/yr
  • air physio uk1K/yr

Reviews and returns

What reviews say buyers love and hate about Airphysio

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money26%−0.10

NOT worth the price

too expensive

Over priced

Breathability15%+0.74

I was a bit wary about buying this breathing aid

But, it's not helping his breathing much

It's not as easy to do when you are suffering to breathe

Functionality-Overall15%−0.31

doesnt work OR didnt work for me

Don't think that this works

Takes a while to work

Instructions/User Manual/Troubleshooting6%−0.10

Rubbish without a manual

How is anybody supposed to use this when there is no instruction manual with it

Pain Relief-Overall6%−0.12

throw it way my throat hurts

Love

Breathability22%+0.74

It helps with breathing issues

Breathing made easier

helps with your breathing

Ease Of Use16%+0.84

Easy to use

Was useful for bringing up phlegm

Very good when you get the hang of using it

Quality-Overall11%+0.94

Great device

Excellent product

It's what I ordered well made

Cough Relief9%+0.29

Wonderful really helped clear lungs of mucus

It is very good worth the money it really helps the lungs

Helps to clean my lungs

Advertised Vs Actual Product7%+0.72

As Promised

Just as described

does what it says

Return

1.2% Return rate 15% Fixable by listing

Functionality-Overall46%▂██▅▆▆

doesnt work OR didnt work for me

Don't think that this works

Takes a while to work

Advertised Vs Actual Product13%▅▅▂█▃▂
Ease Of Use5%▁▁█▁▄▆
Breathability4%▁▅▁▁█▁

I was a bit wary about buying this breathing aid

But, it's not helping his breathing much

It's not as easy to do when you are suffering to breathe

Product Condition4%▆▁▁█▁▄

FAQ

Common Airphysio questions

Answered from the same tracked data.