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Aerosure Breathing Device

Fail

Shoppers spend only $27K a year here, so Aerosure Breathing Device is a Fail.

Flapen Score
44
44 / 100
Ranks 1,348 of 2,035 Health & Personal Care niches · −4 vs the category median of 48
Market size
£27K/yr31K searches / yr
90-day growth
-19.5%search demand this quarter
Competition
67%top-5 click share · 15 brands · 27 sellers

Flapen Score

Aerosure Breathing Device against its category

The dotted line is the Health & Personal Care average. Past it, Aerosure Breathing Device is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aerosure Breathing Device market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Aerosure Breathing Device 31K times last year and spent an estimated £27K. The top 5 brands take 70% of clicks. Demand peaks in Feb–Mar. Flapen scores it 44 out of 100, a Fail.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-19.5%
Conversion, latest week
3.4%
Market size, estimated
£27Ka year
Peak month
March3.2× the quietest month
Top search term
copd breathing aids17K searches a year

02 · Price

A sale here is worth £26.35.

Listings sell for £26.35 on average, from £5.93 to £115.90. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £26.35 that is £0 to £3K a year per listing.

Average price
£26.35inside the $15 to $100 sweet spot
Price range
£5.93–£115.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #251 within Medical Supplies & Equipment. It carries 947 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#251in Medical Supplies & Equipment
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
947per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Aerosure Breathing Device products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£11K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

27

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

23%

  • AEROBIKA33%
  • MILL .STEPS14%
  • Revitive8%
  • HANGSUN7%
  • Murlancra7%
  • ClearO26%

Demand

Aerosure Breathing Device search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 3.2×

Search terms

Top Aerosure Breathing Device search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • copd breathing aids17K/yr
  • breathing aids6K/yr
  • aerobika4K/yr
  • aerobika breathing device3K/yr
  • aerosure breathing device1K/yr

Reviews and returns

What reviews say buyers love and hate about Aerosure Breathing Device

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money14%−0.06

NOT worth the price

It's expensive

Over priced

Breathability10%

It's not as easy to do when you are suffering to breathe

Not feeling and changes in my breathing

But, it's not helping his breathing much

Functionality-Overall10%−0.14

Doesn't work

Unusable

Start slowly

Durability9%−0.11

Broken

Not durable

Broke down after one week

Size-Overall7%−0.06

face mask poor not fitting face to well

To big sent back ordered a smaller one

doesnt fit well

Love

Quality-Overall22%+1.98

It's what I ordered well made

Excellent product

Everything feels decent quality and not flimsy

Ease Of Use13%+0.97

Easy to Use

Easy to take

Very good when you get the hang of using it

Breathability11%

Really helps my breathing

Breathing easier

Breathing made easier

Value For Money7%−0.06

Excellent value

Good value

Worth buying

Cough Relief6%+0.26

Helps to clean my lungs

my cough isnt as bad

Stops the cough from going onto my chest

Return

2.2% Return rate 14% Fixable by listing

Functionality-Overall31%▅▆█▆▇█

Doesn't work

Unusable

Start slowly

Noise Level9%███▄▆▅

very loud though i can hear it in another room

Loud :

Its a bit noisy

Defective Material/Parts6%█▅▂█▃█
Size-Overall5%▅█▄▃▃▂

face mask poor not fitting face to well

To big sent back ordered a smaller one

doesnt fit well

Advertised Vs Actual Product5%▇█▄▄▂▆

FAQ

Common Aerosure Breathing Device questions

Answered from the same tracked data.