5htp
5htp shows low returns (0.1%), but soft demand (-17.2% this quarter) keeps it on the watch list.
Flapen Score
Is 5htp profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, 5htp is a £339K/yr Amazon United Kingdom market (200K searches/yr). The top 5 brands hold 78% of demand. Verdict: Worth a look — 53/100.
5htp: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -17.2% over the last 90 days and 12.9% of searches end in a purchase.
£339K
revenue / yr
Who owns the niche?
The top 5 brands hold 78% of demand, so 22% of the market is open.
22%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 13 products
Top 5htp products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Nutrivo 5HTP Tablets - 90 Tablets Per Pack | 5HTP High Strength Supplement | One A Day - 3 Months Supply | from Griffonia Seed Extract | Vegan & UK Made
- Price
- £9.61
- Rating
- 4.4/5
- Reviews
- 368
- Age
- 1y ago
Solgar Griffonia 5-HTP Complex Sleep and Mood Support with Valerian Root Magnesium and Vitamin B6 - Vegan & Gluten Free - Pack of 30
- Price
- £9.57
- Rating
- 4.3/5
- Reviews
- 998
- Age
- 17y ago
5HTP Supplement High Strength | 180 Vegan Tablets | 6 Month Supply - One A Day | from Griffonia Seed Extract | with Vitamin B5 | By Horbaach
- Price
- £8.40
- Rating
- 4.6/5
- Reviews
- 92
- Age
- 1y ago
Lindens - 5 HTP 400mg 60 Tablets - 1-A-Day UK Made - 50mg Griffonia Simplicifolia Seed Extract 8:1 with Vitamin B5 - Mental Performance - Letterbox Friendly Vegan
- Price
- £6.41
- Rating
- 4.4/5
- Reviews
- 418
- Age
- 12y ago
5HXT Pro 5HTP High Strength Capsules from 4000mg 120 Vegan Capsules
- Price
- £19.65
- Rating
- 4.3/5
- Reviews
- 816
- Age
- 12y ago
Trending
90-day click momentum
5HTP Tablets - 90 Tablets Per Pack | 5HTP High Strength Supplement | from Griffonia Seed Extract | 3 Months Supply | UK Made & Vegan
- Price
- £7.93
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 5mo ago
5HTP Capsules 5HTP High Strength 100mg Griffonia 120 Capsules
- Price
- £12.84
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 9mo ago
Simple Science 5HTP High Strength 250mg Sleep Supplement + Vitamin B6 & B5
- Price
- £16.37
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 8mo ago
Natural Griffonia Seed Extract Supplement 3 500mg Whole Seed Equivalent per Capsule (<30% 5-HTP) 90 Capsules - Made in The UK to The GMP Code of Practice
- Price
- £8.25
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 10mo ago
Nutrivo 5HTP Tablets - 90 Tablets Per Pack | 5HTP High Strength Supplement | One A Day - 3 Months Supply | from Griffonia Seed Extract | Vegan & UK Made
- Price
- £9.61
- Rating
- 4.4/5
- Reviews
- 368
- Age
- 1y ago
Newest
by launch date5HTP Tablets - 90 Tablets Per Pack | 5HTP High Strength Supplement | from Griffonia Seed Extract | 3 Months Supply | UK Made & Vegan
- Price
- £7.93
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 5mo ago
Simple Science 5HTP High Strength 250mg Sleep Supplement + Vitamin B6 & B5
- Price
- £16.37
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 8mo ago
5HTP Capsules 5HTP High Strength 100mg Griffonia 120 Capsules
- Price
- £12.84
- Rating
- 4.3/5
- Reviews
- 129
- Age
- 9mo ago
Natural Griffonia Seed Extract Supplement 3 500mg Whole Seed Equivalent per Capsule (<30% 5-HTP) 90 Capsules - Made in The UK to The GMP Code of Practice
- Price
- £8.25
- Rating
- 4.6/5
- Reviews
- 9
- Age
- 10mo ago
5HTP Supplement High Strength | 180 Vegan Tablets | 6 Month Supply - One A Day | from Griffonia Seed Extract | with Vitamin B5 | By Horbaach
- Price
- £8.40
- Rating
- 4.6/5
- Reviews
- 92
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.
Brands
12 rising
Sellers
23
Top-5 brand share
78%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
17%
- Nutrivo30%
- Solgar24%
- Horbäach9%
- Lindens9%
- Vivanta Nutrition7%
- Nature's Army5%
- Open — no brand owns it (6 brands, 17%)
5htp demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.3×
Top 5htp search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 5htp88K/yr
- 5 htp41K/yr
- 5-htp22K/yr
- 5htp high strength 1000mg18K/yr
- 5 htp supplement high strength10K/yr
- htp 5 high strength6K/yr
- htp 54K/yr
- 5htp high strength4K/yr
- griffonia 5-htp complex4K/yr
- 5-htp supplement3K/yr
What reviews say buyers love and hate about 5htp
What buyers mention most, as a share of all reviews.
What buyers love
67% of reviews“Helps with sleep”
“Worth the spend good product”
“reasonable value for money”
“The capsules are a comfortable size to swallow”
“A good quality supplement”
What buyers complain about
52% of reviews“have found no improvement in helping me sleep”
“I could barely function”
“Although I havent really noticed any benefit from taking this 5-HTP”
“these are actually a little cheaper”
“400mg very small”
Common 5htp questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
