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3m Micropore Tape

Fail

Prices span $4.79–$13.48, mostly outside the sweet spot, so 3m Micropore Tape is a Fail.

Flapen Score
39
39 / 100
Ranks 1,746 of 2,035 Health & Personal Care niches · −9 vs the category median of 48
Market size
£42K/yr59K searches / yr
90-day growth
-4.2%search demand this quarter
Competition
69%top-5 click share · 6 brands · 39 sellers

Flapen Score

3m Micropore Tape against its category

The dotted line is the Health & Personal Care average. Past it, 3m Micropore Tape is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 3m Micropore Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 3m Micropore Tape 59K times last year and spent an estimated £42K. The top 5 brands take 99% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

9.0% of searches ended in a purchase last week.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-4.2%
Conversion, latest week
9.0%
Market size, estimated
£42Ka year
Peak month
February1.3× the quietest month
Top search term
3m micropore tape31K searches a year

02 · Price

A sale here is worth £7.87.

Listings sell for £7.87 on average, from £4.79 to £13.48. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £7.87 that is £2K to £4K a year per listing.

Average price
£7.87under the $15 to $100 sweet spot
Price range
£4.79–£13.48
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

44% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #138 within Medical Supplies & Equipment. It carries 932 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
44%
Prime listings
81%
Out of stock, average day
3.2%
Average rank
#138in Medical Supplies & Equipment
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
932per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top 3m Micropore Tape products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£13K£17K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

39

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

0%

  • 3M59%
  • NanaCare19%
  • Dpm tapes12%
  • Transpore6%
  • easi-med3%
  • Qtksceadlnce1%
  • Open — no brand owns it (0%)

Demand

3m Micropore Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top 3m Micropore Tape search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • 3m micropore tape31K/yr
  • 3m micropore surgical tape8K/yr
  • 3m surgical tape5K/yr
  • 3m medical tape4K/yr
  • micropore tape 3m4K/yr
  • 3m micropore tape 2.5cm5K/yr
  • 3m micropore3K/yr

Reviews and returns

What reviews say buyers love and hate about 3m Micropore Tape

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness39%−0.23

Not sticky

the adhesive is very poor

Does not stick well

Quality-Overall7%+1.15

Absolute rubbish

Not as good as the purchase before

Bad quality

Allergies7%−0.03

I am allergic to metals and gluten

Caused a reaction on my skin

caused a reaction

Advertised Vs Actual Product5%+1.29

very disappointed and misleading

Not as it used to be

Not as described

Strength3%−0.01

Its super flimsy

A little bit weak

Not so strong

Love

Adhesion/Stickiness21%−0.23

sticks well

Sticks really well

Good adhesion

Advertised Vs Actual Product19%+1.29

As advertised

As described

it seems to do the job

Value For Money18%+1.44

Good price

Good value for money

Excellent value for money

Quality-Overall16%+1.15

Good producr

Excellent product

Good, reliable product

Size-Overall3%

Fit for purpose

Great variety in sizes

Nice width

Return

0.4% Return rate 18% Fixable by listing

Adhesion/Stickiness53%▆▇▆█▅▆

Not sticky

the adhesive is very poor

Does not stick well

Size-Overall9%▅▃▅▃█▄

Not fit for purpose

A little bit narrow for my liking

Doesn't fit dispensers

Quality-Overall6%█▅▄▆▃█

Absolute rubbish

Not as good as the purchase before

Bad quality

Advertised Vs Actual Product5%▆█▆▄▆▅

very disappointed and misleading

Not as it used to be

Not as described

Value For Money3%█▄▄▆▄▆

A total waste of money for me

Not worth it anymore

Useless and expensive

FAQ

Common 3m Micropore Tape questions

Answered from the same tracked data.