Fairy Non Bio Pods
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Fairy Non Bio Pods is a Maybe.
- Flapen Score
- 62 / 100Top 4% of 2,976 Grocery niches · +16 vs the category median of 4662
- Market size
- £2.2M/yr1.3M searches / yr
- 90-day growth
- +19.8%search demand this quarter
- Competition
- 43%top-5 click share · 4 brands · 265 sellers
Flapen Score
Fairy Non Bio Pods against its category
The dotted line is the Grocery average. Past it, Fairy Non Bio Pods is stronger. Inside it, weaker.
Market
The Fairy Non Bio Pods market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Fairy Non Bio Pods 1.3M times last year and spent an estimated £2.2M. All 4 brands take every click. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
An estimated 13.5% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.5% of those searches ended in a purchase. Searches in the last 90 days moved +19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.2M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +19.8%
- Conversion, latest week
- 13.5%
- Market size, estimated
- £2.2Ma year
- Peak month
- June1.6× the quietest month
- Top search term
- fairy non bio pods560K searches a year
02 · Price
A sale here is worth £12.79.
Listings sell for £12.79 on average, from £0.92 to £25.24. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 3,000 to 4,000 of them. At £12.79 that is £38K to £51K a year per listing.
- Average price
- £12.79under the $15 to $100 sweet spot
- Price range
- £0.92–£25.24
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £38K–£51K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
59% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #211 within Laundry. It carries 585 reviews at 4.77 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 59%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #211in Laundry
- Average rating
- 4.77 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 585per listing
- Listings tracked
- 29
04 · Newcomers
16 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 16
- Successful launches
- 16Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Fairy Non Bio Pods products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Fairy Non Bio Platinum Washing Pods Extra Stain Removal (44ctx3) 132ct
- Price
- £23.95
- Rating
- 4.9/5
- Reviews
- 182
- Age
- 7mo ago

Fairy Non Bio Washing Liquid Pods Voted No1 for Sensitive Skin 100 Washes
- Price
- £17.04
- Rating
- 4.7/5
- Reviews
- 57
- Age
- 7mo ago

Fairy Non Bio Washing Liquid Pods Voted No1 for Sensitive Skin 85 Washes
- Price
- £14.80
- Rating
- 4.7/5
- Reviews
- 38
- Age
- 7mo ago

Fairy Non Bio Silk Tree Blossom & Jasmine Washing Liquid Pods Voted No1 for Sensitive Skin 50 Washes
- Price
- £10.58
- Rating
- 4.7/5
- Reviews
- 108
- Age
- 7mo ago

Fairy Non Bio All-in-1 PODS Laundry Detergent Washing Liquid Tablets/Capsules 120 Washes (60x2) For Sensitive Skin
- Price
- £20.23
- Rating
- 4.7/5
- Reviews
- 58
- Age
- 7mo ago
Trending
estimated 90-day click momentum
Fairy Non Bio Platinum Washing Liquid Pods Voted No1 for Sensitive Skin 100 Washes
- Price
- £19.29
- Rating
- 5.0/5
- Reviews
- 40
- Age
- 7mo ago

Fairy Non Bio Washing Liquid Pods Voted No1 for Sensitive Skin 85 Washes
- Price
- £14.80
- Rating
- 4.7/5
- Reviews
- 38
- Age
- 7mo ago

Fairy Non Bio Silk Tree Blossom & Jasmine Washing Liquid Pods Voted No1 for Sensitive Skin 100 Washes
- Price
- £19.70
- Rating
- 4.9/5
- Reviews
- 34
- Age
- 7mo ago

Fairy Non Bio Washing Liquid Pods Voted No1 for Sensitive Skin 100 Washes
- Price
- £17.04
- Rating
- 4.7/5
- Reviews
- 57
- Age
- 7mo ago

Fairy Non Bio Washing Liquid Pods Voted No1 for Sensitive Skin 38 Washes
- Price
- £7.44
- Rating
- 4.6/5
- Reviews
- 67
- Age
- 7mo ago
Newest
by launch date
Fairy Non Bio Pods Washing Liquid Capsules 50 Washes
- Price
- £11.08
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 6mo ago

Fairy Fabric Softener Voted No1 for Sensitive Skin Hypoallergenic 129 Washes 3.999l
- Price
- £5.71
- Rating
- 4.8/5
- Reviews
- 723
- Age
- 6mo ago

Fairy Non Bio The Big One Washing Liquid Pods Cherry Blossom & Nordic Cotton 2 x 40 Washes 2X Stain Removal Voted No1 for Sensitive Skin
- Price
- £25.24
- Rating
- 4.8/5
- Reviews
- 58
- Age
- 6mo ago

Fairy Non Bio Platinum Washing Pods Extra Stain Removal (44ctx3) 132ct
- Price
- £23.95
- Rating
- 4.9/5
- Reviews
- 182
- Age
- 7mo ago

Fairy Non Bio Washing Liquid Pods Voted No1 for Sensitive Skin 100 Washes
- Price
- £17.04
- Rating
- 4.7/5
- Reviews
- 57
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
265
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 90%
Open market
0%
- Fairy Non Bio81%
- Fairy12%
- Bold6%
- Persil1%
- Open — no brand owns it (0%)
Demand
Fairy Non Bio Pods search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Fairy Non Bio Pods search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fairy non bio pods560K/yr
- fairy390K/yr
- fairy pods151K/yr
- fairy washing pods79K/yr
- washing pods fairy13K/yr
- fairy laundry pods13K/yr
- fairy platinum washing pods15K/yr
- fairy pods washing capsules15K/yr
- fairy tablets9K/yr
- fairy wash pods7K/yr
Reviews and returns
What reviews say buyers love and hate about Fairy Non Bio Pods
We read the reviews and the return reasons for every product selling here.
“Always arrives leaking”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fairy Non Bio Pods questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









