Wwe
Wwe shows low returns (0.7%), but soft demand (-19.7% this quarter) keeps it on the watch list.
Flapen Score
Is Wwe profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Wwe is a £478K/yr Amazon United Kingdom market (2.1M searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.
Wwe: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -19.7% over the last 90 days and 1.3% of searches end in a purchase.
£478K
revenue / yr
Who owns the niche?
The top 5 brands hold 91% of demand, so 9% of the market is open.
9%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 75 products
Top Wwe products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
WWE Boys PJs Set Boys Pyjamas Championship Belt Design Boys Shorts Pyjamas Fun Kids Nightwear White 8-9 Years
- Price
- £13.98
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 3mo ago
WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 11-12 Years
- Price
- £13.73
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago
WWE Superstars T-Shirt Kids 5-15 Years Grey Official Merchandise
- Price
- £9.01
- Rating
- 4.8/5
- Reviews
- 448
- Age
- 6y ago
WWE Superstars T-Shirt Kids 5-15 Years Grey Official Merchandise
- Price
- £8.22
- Rating
- 4.8/5
- Reviews
- 448
- Age
- 6y ago
WWE Superstars T-Shirt Kids 5-15 Years Grey Official Merchandise
- Price
- £8.84
- Rating
- 4.8/5
- Reviews
- 448
- Age
- 6y ago
Trending
90-day click momentumWWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 5-6 Years
- Price
- £14.11
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago
WWE Boys PJs Set Boys Pyjamas Championship Belt Design Boys Shorts Pyjamas Fun Kids Nightwear White 9-10 Years
- Price
- £13.78
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 3mo ago
Mattel WWE Ultimate Edition Action Figure & Accessories Including Swappable Heads & Hands SummerSlam Cody Rhodes 6-inch Collectible Set JKD33
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago
WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 11-12 Years
- Price
- £13.73
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago
WWE Boys PJs Set Boys Pyjamas Championship Belt Design Boys Shorts Pyjamas Fun Kids Nightwear White 8-9 Years
- Price
- £13.98
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 3mo ago
Newest
by launch dateMattel WWE Ultimate Edition Action Figure & Accessories Including Swappable Heads & Hands SummerSlam Cody Rhodes 6-inch Collectible Set JKD33
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago
WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 11-12 Years
- Price
- £13.73
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago
WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 10-11 Years
- Price
- £13.88
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago
WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 5-6 Years
- Price
- £14.11
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago
WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 7-8 Years
- Price
- £13.94
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.
Brands
16 falling
Sellers
483
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
26%
Top 20: 60%
Open market
8%
- WWE40%
- Mattel26%
- Popgear19%
- Figures Toy Company3%
- WOSHUAI2%
- Sovanna1%
- Open — no brand owns it (10 brands, 8%)
Wwe demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
Top Wwe search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- wwe figures718K/yr
- wwe608K/yr
- wrestling figures125K/yr
- wwe action figures68K/yr
- wwe toys102K/yr
- wrestling79K/yr
- wwe ring71K/yr
- wwe figure53K/yr
- wrestling toys53K/yr
- wwe accessories27K/yr
What reviews say buyers love and hate about Wwe
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Quality item arrived quickly”
“worth it”
“Adjustable for size so will get good wear out if it for some time to come”
“my son enjoyed playing”
“Gift”
What buyers complain about
93% of reviews“Much bigger than I thought it would be”
“the WWE goods are expensive”
“Legs snapped off within half an hour”
“Cheap and tacky plastic”
“Colour faded”
Wwe return rate & reasons
Why buyers send it back, as a share of all return requests.
0.7%
Return rate
49%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Wwe questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
