Wwe
MaybeReturns run at only 0.7% of orders. But demand is soft, at -19.7% this quarter, so Wwe is a Maybe.
- Flapen Score
- 54 / 100Top 27% of 2,461 Fashion niches · +6 vs the category median of 4854
- Market size
- £478K/yr2.1M searches / yr
- 90-day growth
- -19.7%search demand this quarter
- Competition
- 26%top-5 click share · 16 brands · 483 sellers
Flapen Score
Wwe against its category
The dotted line is the Fashion average. Past it, Wwe is stronger. Inside it, weaker.
Market
The Wwe market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Wwe 2.1M times last year and spent an estimated £478K. The top 5 brands take 91% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
1.3% of searches ended in a purchase last week.
Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -19.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £478K a year.
- Searches, last 12 months
- 2.1M
- Growth, 90 days vs prior 90
- -19.7%
- Conversion, latest week
- 1.3%
- Market size, estimated
- £478Ka year
- Peak month
- December2.7× the quietest month
- Top search term
- wwe figures718K searches a year
02 · Price
A sale here is worth £17.14.
Listings sell for £17.14 on average, from £2.56 to £38.51. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £17.14 that is £2K to £4K a year per listing.
- Average price
- £17.14inside the $15 to $100 sweet spot
- Price range
- £2.56–£38.51
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£4K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
65% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #528 within Boys. It carries 234 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 89%
- Out of stock, average day
- 11.5%
- Average rank
- #528in Boys
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 234per listing
- Listings tracked
- 75
04 · Newcomers
Amazon counts 26 of last year's 44 launches as successful.
44 products launched here in the last 12 months. Amazon counts 26 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 44
- Successful launches
- 26Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Wwe products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
WWE Boys PJs Set Boys Pyjamas Championship Belt Design Boys Shorts Pyjamas Fun Kids Nightwear White 8-9 Years
- Price
- £13.98
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 3mo ago

WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 11-12 Years
- Price
- £13.73
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago

WWE Superstars T-Shirt Kids 5-15 Years Grey Official Merchandise
- Price
- £9.01
- Rating
- 4.8/5
- Reviews
- 448
- Age
- 6y ago

WWE Superstars T-Shirt Kids 5-15 Years Grey Official Merchandise
- Price
- £8.22
- Rating
- 4.8/5
- Reviews
- 448
- Age
- 6y ago

WWE Superstars T-Shirt Kids 5-15 Years Grey Official Merchandise
- Price
- £8.84
- Rating
- 4.8/5
- Reviews
- 448
- Age
- 6y ago
Trending
90-day click momentum
WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 5-6 Years
- Price
- £14.11
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago

WWE Boys PJs Set Boys Pyjamas Championship Belt Design Boys Shorts Pyjamas Fun Kids Nightwear White 9-10 Years
- Price
- £13.78
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 3mo ago

Mattel WWE Ultimate Edition Action Figure & Accessories Including Swappable Heads & Hands SummerSlam Cody Rhodes 6-inch Collectible Set JKD33
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago

WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 11-12 Years
- Price
- £13.73
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago

WWE Boys PJs Set Boys Pyjamas Championship Belt Design Boys Shorts Pyjamas Fun Kids Nightwear White 8-9 Years
- Price
- £13.98
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 3mo ago
Newest
by launch date
Mattel WWE Ultimate Edition Action Figure & Accessories Including Swappable Heads & Hands SummerSlam Cody Rhodes 6-inch Collectible Set JKD33
- Price
- £29.54
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1mo ago

WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 11-12 Years
- Price
- £13.73
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago

WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 10-11 Years
- Price
- £13.88
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago

WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 5-6 Years
- Price
- £14.11
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago

WWE Boys Pjs Set Short Sleeve Boys Pyjamas Fun Wrestling Kids Pyjamas Grey 7-8 Years
- Price
- £13.94
- Rating
- 4.5/5
- Reviews
- 12
- Age
- 3mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
16 falling
Sellers
483
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
26%
Top 20: 60%
Open market
8%
- WWE40%
- Mattel26%
- Popgear19%
- Figures Toy Company3%
- WOSHUAI2%
- Sovanna1%
- Open — no brand owns it (10 brands, 8%)
Demand
Wwe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Wwe search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wwe figures718K/yr
- wwe608K/yr
- wrestling figures125K/yr
- wwe action figures68K/yr
- wwe toys102K/yr
- wrestling79K/yr
- wwe ring71K/yr
- wwe figure53K/yr
- wrestling toys53K/yr
- wwe accessories27K/yr
Reviews and returns
What reviews say buyers love and hate about Wwe
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Much bigger than I thought it would be
small
Small toys
the WWE goods are expensive
Overpriced
Not worth th money
Legs snapped off within half an hour
Had it week and one of the ropes has snapped
Cheap and tacky plastic
Very flimsy and plastic - not worth the money so we returned Im afraid
Colour faded
Love
Quality item arrived quickly
Excellent quality
Cash in ring toy Great toy good quality
worth it
Good for the price
Great value
Adjustable for size so will get good wear out if it for some time to come
Fits perfectly
True to size and great quality
my son enjoyed playing
still really fun to play around with at the same time
Nice toy
Gift
Good gift
AMAZING Birthday gift
Return
0.7% Return rate 49% Fixable by listing
Much bigger than I thought it would be
small
Small toys
Parts broken easily
Very disappointed few plastic bits of items at an extortionate price
Poor quality
Legs snapped off within half an hour
Had it week and one of the ropes has snapped
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wwe questions
Answered from the same tracked data.









