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World Book Day Costumes for Boys

Fail

Shoppers spend only $0 a year here, so World Book Day Costumes for Boys is a Fail.

Flapen Score
27
27 / 100
Ranks 2,398 of 2,461 Fashion niches · −21 vs the category median of 48
Market size
£0/yr1.5M searches / yr
90-day growth
-99.8%search demand this quarter
Competition
71%top-5 click share · 7 brands · 28 sellers

Flapen Score

World Book Day Costumes for Boys against its category

The dotted line is the Fashion average. Past it, World Book Day Costumes for Boys is stronger. Inside it, weaker.

27Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The World Book Day Costumes for Boys market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for World Book Day Costumes for Boys 1.5M times last year and spent an estimated £0. The top 5 brands take 92% of clicks. Flapen scores it 27 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -99.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.

Searches, last 12 months
1.5M
Growth, 90 days vs prior 90
-99.8%
Conversion, latest week
0.0%
Market size, estimated
£0a year
Top search term
world book day costumes for boys1.2M searches a year

02 · Price

A sale here is worth £12.14.

Listings sell for £12.14 on average, from £5.98 to £20.72. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £12.14 that is £0 to £1K a year per listing.

Average price
£12.14under the $15 to $100 sweet spot
Price range
£5.98–£20.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #699 within Boys. It carries 572 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
50%
Out of stock, average day
7.8%
Average rank
#699in Boys
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
572per listing
Listings tracked
12

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top World Book Day Costumes for Boys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

£0£0£0£0£01101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)5 products missing review or click data not plotted

Brands

7 rising

Sellers

28

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

3%

  • shumintaojin30%
  • Peter Rabbit23%
  • Vagile22%
  • Joozmui11%
  • Rubies6%
  • Dlishka5%
  • Open — no brand owns it (1 brand, 3%)

Demand

World Book Day Costumes for Boys search demand

Weekly searches over the year. Pick a range.

700K500KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top World Book Day Costumes for Boys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • world book day costumes for boys1.2M/yr
  • book character costumes for boys29K/yr
  • kids book character costumes8K/yr
  • boys world book day costumes70K/yr
  • costumes for world book day boys9K/yr
  • world book day costume for boys7K/yr
  • world book day costumes for boys 9-1020K/yr
  • world book day costumes for boys 11-1219K/yr
  • world book day costumes boys16K/yr
  • boys book day costume7K/yr

Reviews and returns

What reviews say buyers love and hate about World Book Day Costumes for Boys

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Stitch/Finish/Polish38%−0.34

But poor quality of stitching

Very very poor product stitched incorrectly cannot wear the seam for legs dont match

Portability25%−0.07

you cant wear a bag over it

Size-Overall25%+2.50

Make sure you take the adult size as the cape was too short for me

Love

Size-Overall45%+2.50

Great fit and well made

it fits as expected

True to size

Value For Money13%+0.83

Really good value for money

Really good value

on reasonable price

Quality-Overall13%+0.83

Its really well-made

Good quality

The price is fair considering the decent quality

Material Quality13%−0.06

Nice material

Its good material, soft

good material is nice

Ease Of Use3%+0.02

was easy to fit

Easy to wear it on

Return

2.2% Return rate 82% Fixable by listing

Size-Overall78%█▇▆▆█▇

Make sure you take the adult size as the cape was too short for me

Quality-Overall9%▁▂▅█▁▁
Material Quality3%▁▃▃▁▁█
Advertised Vs Actual Product3%▁██▁▁▁
Defective Material/Parts2%▁█▂▁▁▁

FAQ

Common World Book Day Costumes for Boys questions

Answered from the same tracked data.