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Work Jumpers for Men

Fail

Demand is soft, at -59.1% this quarter, so Work Jumpers for Men is a Fail.

Flapen Score
46
46 / 100
Ranks 1,383 of 2,461 Fashion niches · −2 vs the category median of 48
Market size
£8K/yr188K searches / yr
90-day growth
-59.1%search demand this quarter
Competition
22%top-5 click share · 34 brands · 116 sellers

Flapen Score

Work Jumpers for Men against its category

The dotted line is the Fashion average. Past it, Work Jumpers for Men is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Work Jumpers for Men market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Work Jumpers for Men 188K times last year and spent an estimated £8K. The top 5 brands take 55% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

0.2% of searches ended in a purchase last week.

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -59.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.

Searches, last 12 months
188K
Growth, 90 days vs prior 90
-59.1%
Conversion, latest week
0.2%
Market size, estimated
£8Ka year
Peak month
November8.0× the quietest month
Top search term
work jumpers for men49K searches a year

02 · Price

A sale here is worth £21.43.

Listings sell for £21.43 on average, from £6.69 to £130.83. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £21.43 that is £0 to £2K a year per listing.

Average price
£21.43inside the $15 to $100 sweet spot
Price range
£6.69–£130.83
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

56% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #404 within Jumpers, Cardigans & Sweatshirts. It carries 2,587 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
72%
Out of stock, average day
6.3%
Average rank
#404in Jumpers, Cardigans & Sweatshirts
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,587per listing
Listings tracked
98

04 · Newcomers

Amazon counts 0 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Work Jumpers for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

£0£169£338£507£6771101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

34 rising

Sellers

116

Top-5 brand share

55%

Top 20: 94%

Top-5 click share

22%

Top 20: 52%

Open market

40%

  • Scruffs28%
  • DEWALT8%
  • LBL Leading the Better Life7%
  • kraftd6%
  • Xpert5%
  • Gift Hub5%

Demand

Work Jumpers for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 8.0×

Search terms

Top Work Jumpers for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • work jumpers for men49K/yr
  • work jumper25K/yr
  • dewalt hoodie21K/yr
  • scruffs hoodie20K/yr
  • mens work jumper14K/yr
  • work jumpers13K/yr
  • workwear hoodie13K/yr
  • work hoodies for men uk7K/yr
  • dewalt jumper8K/yr
  • mens work jumpers5K/yr

Reviews and returns

What reviews say buyers love and hate about Work Jumpers for Men

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall32%−0.04

sizing is off

Its too small

Very large sizes

Quality-Overall13%+0.56

Not good quality

Absolutely rubbish

Poor sellers or poor quality

Material Quality7%−0.16

the material it is made of shows signs of significant degradation

Pure polyester by the feel of it

this is made of a very scratchy fabric

Stitch/Finish/Polish3%−0.06

However thin elasticated wrists poorly sewn

Cushion3%−0.06

Uncomfortable padding

Love

Size-Overall25%−0.04

Brilliant fit

Walk and fits

Great slim fitting

Quality-Overall23%+0.56

As good as more expensive brands

Decent quality

Quality jumper

Value For Money10%+1.22

Great transaction

Good value

Excellent value for money

Warmth10%+0.89

They are comfy and warm

Keeps me warm enough on cold days

It keeps you warm on the building site

Comfort-Overall7%+1.06

very comfy

Comfortable to wear looks good material not thick not thin warmth just right value for money size fitting good

Comfortable top

Return

2.5% Return rate 89% Fixable by listing

Size-Overall76%█▇███▆

sizing is off

Its too small

Very large sizes

Quality-Overall3%▄▄▇█▅█

Not good quality

Absolutely rubbish

Poor sellers or poor quality

Material Quality3%▃█▁▃▃▅

the material it is made of shows signs of significant degradation

Pure polyester by the feel of it

this is made of a very scratchy fabric

Color2%█▅▂▁▁▇
Width2%▃█▁▃▄▁

FAQ

Common Work Jumpers for Men questions

Answered from the same tracked data.