Work Jackets for Men

Shoppers searched for this 948K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -59.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months

948K

Growth, 90 days vs prior 90

-59.6%

Conversion, latest week

0.1%

Market size, estimated

£36Ka year

Peak month

November6.7× the quietest month

Top search term

harrington jackets men79K searches a year

Listings sell for £31.46 on average, from £7.61 to £93.49. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £31.46 that is £0 to £3K a year per listing.

Average price

£31.46inside the $15 to $100 sweet spot

Price range

£7.61–£93.49

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

6.1%of orders · Amazon United Kingdom median 0.6%

76% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 7.8% of listings are out of stock. The average listing ranks #112 within Coats, Jackets & Gilets. It carries 961 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

69%

Out of stock, average day

7.8%

Average rank

#112in Coats, Jackets & Gilets

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

961per listing

Listings tracked

182

23 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

23

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months