Work Jacket

Shoppers searched for this 225K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -68.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months

225K

Growth, 90 days vs prior 90

-68.2%

Conversion, latest week

0.3%

Market size, estimated

£20Ka year

Top search term

work jacket50K searches a year

Listings sell for £27.79 on average, from £7.61 to £85.00. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £27.79 that is £0 to £3K a year per listing.

Average price

£27.79inside the $15 to $100 sweet spot

Price range

£7.61–£85.00

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£3K

Returns

4.0%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #118 within Coats, Jackets & Gilets. It carries 1,397 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

75%

Out of stock, average day

2.7%

Average rank

#118in Coats, Jackets & Gilets

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,397per listing

Listings tracked

120

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months