Work Hat

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -49.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-49.4%

Conversion, latest week

1.0%

Market size, estimated

£26Ka year

Peak month

November5.0× the quietest month

Top search term

scruffs54K searches a year

Listings sell for £21.54 on average, from £3.36 to £52.18. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £21.54 that is £0 to £2K a year per listing.

Average price

£21.54inside the $15 to $100 sweet spot

Price range

£3.36–£52.18

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

1.7%of orders · Amazon United Kingdom median 0.6%

40% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #93 within Accessories. It carries 2,423 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

40%

Prime listings

86%

Out of stock, average day

1.8%

Average rank

#93in Accessories

Average rating

4.36 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,423per listing

Listings tracked

80

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

53 months