Wool Socks

Shoppers searched for this 209K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -53.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months

209K

Growth, 90 days vs prior 90

-53.6%

Conversion, latest week

1.6%

Market size, estimated

£42Ka year

Peak month

December12.3× the quietest month

Top search term

merino wool socks womens90K searches a year

Listings sell for £13.07 on average, from £9.32 to £22.27. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £13.07 that is £1K to £3K a year per listing.

Average price

£13.07under the $15 to $100 sweet spot

Price range

£9.32–£22.27

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.2%of orders · Amazon United Kingdom median 0.6%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.5% of listings are out of stock. The average listing ranks #77 within Sport Specific Clothing. It carries 3,953 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

19.5%

Average rank

#77in Sport Specific Clothing

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,953per listing

Listings tracked

40

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months