Womens Trainers
MaybeThe top 5 products take only 9% of clicks. But buyers convert on only 0.5% of searches, so Womens Trainers is a Maybe.
- Flapen Score
- 57 / 100Top 19% of 2,461 Fashion niches · +9 vs the category median of 4857
- Market size
- £1.9M/yr13.3M searches / yr
- 90-day growth
- +9.7%search demand this quarter
- Competition
- 9%top-5 click share · 50 brands · 185 sellers
Flapen Score
Womens Trainers against its category
The dotted line is the Fashion average. Past it, Womens Trainers is stronger. Inside it, weaker.
Market
The Womens Trainers market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Womens Trainers 13.3M times last year and spent an estimated £1.9M. The top 5 brands take 82% of clicks. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 13.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.9M a year.
- Searches, last 12 months
- 13.3M
- Growth, 90 days vs prior 90
- +9.7%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £1.9Ma year
- Peak month
- January2.0× the quietest month
- Top search term
- skechers slip in women1.8M searches a year
02 · Price
A sale here is worth £29.78.
Listings sell for £29.78 on average, from £6.56 to £73.94. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 100 to 250 of them. At £29.78 that is £3K to £7K a year per listing.
- Average price
- £29.78inside the $15 to $100 sweet spot
- Price range
- £6.56–£73.94
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 50K–60K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £3K–£7K
- Returns
- 5.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #143 within Shoes. It carries 13,786 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 94%
- Out of stock, average day
- 1.6%
- Average rank
- #143in Shoes
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 13,786per listing
- Listings tracked
- 336
04 · Newcomers
9 of last year's 60 launches cleared the first-year sales bar.
60 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 60
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Womens Trainers products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
HKR Womens Trainers Slip On Walking Shoes Athletic Running Shoes Casual Lightweight Tennis Sneaker Breathable Sport Gym Fitness Shoes Black All Black 5 UK
- Price
- £26.84
- Rating
- 4.4/5
- Reviews
- 14,038
- Age
- 6y ago

Skechers Mens Summits High Range Slip-in Trainers Charcoal Mesh/Trim 10 UK
- Price
- £43.40
- Rating
- 4.6/5
- Reviews
- 27,297
- Age
- 3y ago

Skechers Womens Summits Artistry Chic Sneaker Black Mesh Black Trim 7 UK
- Price
- £28.27
- Rating
- 4.6/5
- Reviews
- 33,732
- Age
- 2y ago

Slip On Walking Shoes for Women Light Trainers Elastic Go Running Sneakers Soft Tennis Shoes Breathable Mesh Sports Gym Shoes Christmas Pink UK/5
- Price
- £26.99
- Rating
- 4.4/5
- Reviews
- 14,038
- Age
- 6y ago

Skechers Mens Summits High Range Slip-in Trainers Black Mesh/Trim 10 UK
- Price
- £44.79
- Rating
- 4.6/5
- Reviews
- 27,297
- Age
- 2y ago
Trending
estimated 90-day click momentum
Skechers Womens Go Walk Flex Grand Entry Trainers Light Mint Textile/Trim 5 UK
- Price
- £36.27
- Rating
- 4.6/5
- Reviews
- 16,425
- Age
- 6mo ago

adidas VL Court 3.0 Shoes
- Price
- £25.01
- Rating
- 4.6/5
- Reviews
- 8,946
- Age
- 3y ago

Skechers Womens Summits Dazzling Haze Slip-In Trainers Navy Mesh/Purple Trim 6 UK
- Price
- £48.77
- Rating
- 4.6/5
- Reviews
- 18,520
- Age
- 3y ago

Skechers Womens Summits Dazzling Haze Sneaker Gray 5 UK
- Price
- £44.72
- Rating
- 4.6/5
- Reviews
- 18,520
- Age
- 2y ago

Skechers Mens Summits Key Pace Slip-in Trainers Charcoal Mesh/Black Trim 9 UK
- Price
- £39.78
- Rating
- 4.7/5
- Reviews
- 5,616
- Age
- 3y ago
Newest
by launch date
adidas Womens Vl Court 3.0 Shoes Off White/Grey Six/Gold Metallic 5 UK
- Price
- £33.07
- Rating
- 4.6/5
- Reviews
- 8,946
- Age
- 1mo ago

Skechers Womens Go Walk Flex Grand Entry Trainers Light Mint Textile/Trim 5 UK
- Price
- £36.27
- Rating
- 4.6/5
- Reviews
- 16,425
- Age
- 6mo ago

ANALEAF Mens Slip-On Trainers Hands-Free Lightweight Casual Walking Shoes
- Price
- £33.38
- Rating
- 4.2/5
- Reviews
- 148
- Age
- 1y ago

Skechers Womens Go Walk Flex Grand Entry Trainers White Textile/Trim 5 UK
- Price
- £46.81
- Rating
- 4.6/5
- Reviews
- 16,425
- Age
- 2y ago

Skechers Womens Go Walk Flex Relish Trainers Black Textile/Trim 5.5 UK Wide
- Price
- £39.10
- Rating
- 4.6/5
- Reviews
- 13,678
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 9% of clicks, no more. An open shelf where new products get seen.
Brands
50 rising
Sellers
185
Est. top-5 brand share
82%
Top 20: 94%
Est. top-5 click share
9%
Top 20: 24%
Open market
27%
- Skechers51%
- adidas12%
- HKR4%
- Amazon Essentials3%
- SURFING TREE2%
- HJJ2%
Demand
Womens Trainers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.0×
Search terms
Top Womens Trainers search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- skechers slip in women1.8M/yr
- skechers trainers womens1.8M/yr
- skechers slip in men1.3M/yr
- adidas trainers women1.2M/yr
- skechers1.1M/yr
- womens trainers1.2M/yr
- trainers for women859K/yr
- skechers trainers mens660K/yr
- shoes for women uk609K/yr
- ladies trainers414K/yr
Reviews and returns
What reviews say buyers love and hate about Womens Trainers
We read the reviews and the return reasons for every product selling here.
“Far to big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Womens Trainers questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









