Womens Tops

Shoppers searched for this 7.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +35.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £315K a year.

Searches, last 12 months

7.8M

Growth, 90 days vs prior 90

+35.5%

Conversion, latest week

0.4%

Market size, estimated

£315Ka year

Peak month

November3.0× the quietest month

Top search term

womens tops2.0M searches a year

Listings sell for £10.69 on average, from £2.09 to £23.70. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 0 to 100 of them. At £10.69 that is £0 to £1K a year per listing.

Average price

£10.69under the $15 to $100 sweet spot

Price range

£2.09–£23.70

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

3.4%of orders · Amazon United Kingdom median 0.6%

93% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #246 within Tops, T-Shirts & Blouses. It carries 2,848 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

98%

Out of stock, average day

2.8%

Average rank

#246in Tops, T-Shirts & Blouses

Average rating

4.29 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,848per listing

Listings tracked

198

69 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

69

Successful launches

4Amazon's first-year sales bar

Average brand age

39 months