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Womens Jogging Bottoms

Fail

Demand is soft, at -42.7% this quarter, so Womens Jogging Bottoms is a Fail.

Flapen Score
38
38 / 100
Ranks 2,040 of 2,461 Fashion niches · −10 vs the category median of 48
Market size
£33K/yr382K searches / yr
90-day growth
-42.7%search demand this quarter
Competition
42%top-5 click share · 17 brands · 24 sellers

Flapen Score

Womens Jogging Bottoms against its category

The dotted line is the Fashion average. Past it, Womens Jogging Bottoms is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Womens Jogging Bottoms market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Womens Jogging Bottoms 382K times last year and spent an estimated £33K. The top 5 brands take 66% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 38 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 382K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -42.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months
382K
Growth, 90 days vs prior 90
-42.7%
Conversion, latest week
0.7%
Market size, estimated
£33Ka year
Peak month
October3.7× the quietest month
Top search term
wide leg joggers for women uk66K searches a year

02 · Price

A sale here is worth £12.95.

Listings sell for £12.95 on average, from £6.13 to £27.73. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £12.95 that is £0 to £1K a year per listing.

Average price
£12.95under the $15 to $100 sweet spot
Price range
£6.13–£27.73
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
8.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #416 within Sport Specific Clothing. It carries 2,911 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
83%
Out of stock, average day
3.7%
Average rank
#416in Sport Specific Clothing
Average rating
4.03 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,911per listing
Listings tracked
30

04 · Newcomers

Amazon counts 0 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Womens Jogging Bottoms products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£7K£10K£13K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

24

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

42%

Top 20: 86%

Open market

26%

  • COMEOR30%
  • Stanpetix9%
  • i-Smalls9%
  • InfiniZer9%
  • Amazon Essentials9%
  • PINSPARK8%

Demand

Womens Jogging Bottoms search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KBlack Friday '24Spike '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 3.7×

Search terms

Top Womens Jogging Bottoms search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wide leg joggers for women uk66K/yr
  • baggy joggers women23K/yr
  • straight leg joggers womens40K/yr
  • black joggers womens34K/yr
  • ladies joggers petite length10K/yr
  • womens straight leg joggers19K/yr
  • womens wide leg joggers21K/yr
  • cotton joggers for women uk13K/yr
  • sweat pants for women13K/yr
  • womens bottoms11K/yr

Reviews and returns

What reviews say buyers love and hate about Womens Jogging Bottoms

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall18%−0.17

Really strange fit

Too large

Too short

Material Quality9%−0.21

Price material

Not soft material

Material is not what I expected so thats why Ive given a low score

Length7%−0.07

I thought they would be too long as I'm only 5' 4

just abit on the short side for me

Too big length

Thickness4%+0.11

Bit thinner than those from H&M

Not thick material

Theyre not very thick

Waist Fit4%−0.04

Size 16 tight on waist

Bit long, I got round this by turning the waist over and over

Love

Comfort-Overall20%+1.52

Very comfortable

Comfortable and easy to wear

Comfortable to wear

Size-Overall17%−0.17

Great style and fit,apart from having to take 3inch of them

Easy fit

Lovely flattering fit

Quality-Overall10%+0.36

They are well made

Good Quality

These pants are of good quality

Value For Money8%+0.64

Good for the price

Great value for money

Worth the money

Material Quality5%−0.21

The material a decent thickness, and being stretch cotton it feels and looks pleasant

Good quality material

Material is nice and thick

Return

8.9% Return rate 53% Fixable by listing

Size-Overall30%▇█▆█▆▇

Really strange fit

Too large

Too short

Material Quality13%▅▄▄▅▅█

Price material

Not soft material

Material is not what I expected so thats why Ive given a low score

Length13%▆█▆▆▅▆

I thought they would be too long as I'm only 5' 4

just abit on the short side for me

Too big length

Thin8%▅▅▆▄█▃
Waist Fit7%█▅▅▄▅▆

Size 16 tight on waist

Bit long, I got round this by turning the waist over and over

FAQ

Common Womens Jogging Bottoms questions

Answered from the same tracked data.