Womens Clothing
MaybeThe top 5 products take only 9% of clicks. But buyers convert on only 0.5% of searches, so Womens Clothing is a Maybe.
- Flapen Score
- 60 / 100Top 12% of 2,461 Fashion niches · +12 vs the category median of 4860
- Market size
- £195K/yr3.5M searches / yr
- 90-day growth
- +70.5%search demand this quarter
- Competition
- 9%top-5 click share · 74 brands · 108 sellers
Flapen Score
Womens Clothing against its category
The dotted line is the Fashion average. Past it, Womens Clothing is stronger. Inside it, weaker.
Market
The Womens Clothing market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Womens Clothing 3.5M times last year and spent an estimated £195K. The top 5 brands take 46% of clicks. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
0.5% of searches ended in a purchase last week.
Shoppers searched for this 3.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +70.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £195K a year.
- Searches, last 12 months
- 3.5M
- Growth, 90 days vs prior 90
- +70.5%
- Conversion, latest week
- 0.5%
- Market size, estimated
- £195Ka year
- Top search term
- summer tops for women uk286K searches a year
02 · Price
A sale here is worth £11.07.
Listings sell for £11.07 on average, from £3.84 to £30.38. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 0 to 100 of them. At £11.07 that is £0 to £1K a year per listing.
- Average price
- £11.07under the $15 to $100 sweet spot
- Price range
- £3.84–£30.38
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 3.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #181 within Tops, T-Shirts & Blouses. It carries 4,276 reviews at 4.28 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 97%
- Out of stock, average day
- 3.6%
- Average rank
- #181in Tops, T-Shirts & Blouses
- Average rating
- 4.28 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,276per listing
- Listings tracked
- 287
04 · Newcomers
Amazon counts 3 of last year's 95 launches as successful.
95 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 95
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Womens Clothing products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bea 3-Pack Super Soft Womens T Shirt | Relaxed Regular Fit 100% Cotton Midweight T Shirts for Women
- Price
- £13.18
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 4mo ago

MOLERANI T Shirts for Women UK Round Neck Loose Casual Puff Short Sleeve Summer Tee Tops Front Pleated T Shirt Sky Blue L
- Price
- £11.49
- Rating
- 4.4/5
- Reviews
- 702
- Age
- 1y ago

Aokosor Ladies Tops for Women UK Vest Summer Clothes Scoop Neck Sleeveless Eyelet Embroidery Womens Tops Size 14-16 Boho
- Price
- £9.41
- Rating
- 4.1/5
- Reviews
- 784
- Age
- 2y ago

Aokosor Ladies Tops V Neck Summer Oversized T Shirts for Women Striped Sleeve Casual Loose Tee Coral Size 18-20
- Price
- £8.34
- Rating
- 4.2/5
- Reviews
- 1,973
- Age
- 5y ago

GRECERELLE Womens Cotton T Shirts Cap Sleeves Loose Fit Basic Ladies Tops for Casual Comfort Soft Crew Neck Summer Tees (White L)
- Price
- £8.10
- Rating
- 4.4/5
- Reviews
- 541
- Age
- 2y ago
Trending
90-day click momentum
Bea 3-Pack Super Soft Womens T Shirt | Relaxed Regular Fit 100% Cotton Midweight T Shirts for Women
- Price
- £13.18
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 4mo ago

Amazon Essentials Womens Classic-Fit Long-Sleeve Crewneck T-Shirt (Available in Plus Size) Blue White Stripe XX-Large
- Price
- £8.85
- Rating
- 4.3/5
- Reviews
- 31,667
- Age
- 5y ago

Bea 3-Pack Super Soft Womens T Shirt | Relaxed Regular Fit 100% Cotton Midweight T Shirts for Women
- Price
- £13.26
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 4mo ago

Amazon Essentials Womens Relaxed-Fit Short-Sleeved Woven Blouse Blue White Petal M
- Price
- £11.08
- Rating
- 4.1/5
- Reviews
- 11,530
- Age
- 5y ago

LILLUSORY Womens Tops Summer Lace Short Sleeve Ladies T Shirts UK WineRed L
- Price
- £8.85
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 7mo ago
Newest
by launch date
Bea 3-Pack Super Soft Womens T Shirt | Relaxed Regular Fit 100% Cotton Midweight T Shirts for Women
- Price
- £13.18
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 4mo ago

Bea 3-Pack Super Soft Womens T Shirt | Relaxed Regular Fit 100% Cotton Midweight T Shirts for Women
- Price
- £13.26
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 4mo ago

LILLUSORY Womens Lace Cap Sleeve Tops Summer Scoop Neck T Shirts Green L
- Price
- £8.40
- Rating
- 4.8/5
- Reviews
- 55
- Age
- 4mo ago

Rapbin Womens Tops 3/4 Sleeve Spring Summer Cotton Linen Casual Loose Fit Blouses V Neck Boho Fashion Shirts White XL
- Price
- £13.27
- Rating
- 4.5/5
- Reviews
- 445
- Age
- 6mo ago

LILLUSORY Womens Tops Summer Lace Short Sleeve Ladies T Shirts UK WineRed L
- Price
- £8.85
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 9% of clicks. An open shelf where new products get seen.
Brands
74 rising
Sellers
108
Top-5 brand share
46%
Top 20: 79%
Top-5 click share
9%
Top 20: 25%
Open market
53%
- Aokosor17%
- Amazon Essentials8%
- LILLUSORY8%
- Rapbin5%
- GRECERELLE5%
- Bea5%
Demand
Womens Clothing search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.3× · 7 of 12 months tracked
Search terms
Top Womens Clothing search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- summer tops for women uk286K/yr
- ladies t shirts256K/yr
- womens t shirts299K/yr
- t shirts for women uk319K/yr
- womens summer tops175K/yr
- ladies summer tops161K/yr
- tshirts women uk202K/yr
- womens vest tops156K/yr
- blouses for women uk218K/yr
- plus size tops for women168K/yr
Reviews and returns
What reviews say buyers love and hate about Womens Clothing
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Runs large
tight fitting
Too small
Material is pretty strange
The material feels pretty gross
not great material
Poor quality
Expensive for quality
not made well
Colour not like the photo unfortunately
Colour darker than picture
Colours not true to the advertised one shown
Waste of money
not great value
Expensive
Love
not too tight
very flattering and lovely fit
Fit great
Great shirt great quality
Brilliant quality
Brilliant product well made
Reasonably priced
For the price
Good value for money
durable material
Good material
Lovely soft material
Very comfortable easy to wear
Lovely & comfortable
Comfortable to wear
Return
3.3% Return rate 72% Fixable by listing
Runs large
tight fitting
Too small
Material is pretty strange
The material feels pretty gross
not great material
unfortunately the length was not great
except too much length for me
Very long in length
Colour not like the photo unfortunately
Colour darker than picture
Colours not true to the advertised one shown
Poor quality
Expensive for quality
not made well
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Womens Clothing questions
Answered from the same tracked data.









