white stockings
Skip itPrices mostly outside the sweet spot ($2.02–$9.57) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Review moat
Good700.08avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Bad90%top-5 brand share — brand-locked demand
Growth
Bad-11.8%90-day search growth — must beat 0% to launch
Avg price
Bad£5.89avg listing price — sweet spot $15–$100
Market size
Bad£46K£46K/yr · 149K searches
Price range
Bad£2.02–£9.57cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, white stockings is a £46K/yr Amazon United Kingdom market (149K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
white stockings market data
- Units sold / yr
- 10K–13K
- avg 100–250/product
- Revenue / yr
- £59K–£74K
- units × avg price
- Conversion rate
- 5.3%
- Avg BSR
- #52
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 75%
- Out of stock
- 8.3%
- Avg brand age
- 41 months
- Avg seller age
- 200 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
31
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
48%
Top 20: 96%
Open market
7%
- RSLOVE48%
- LUSLOVE23%
- Pryon10%
- EVELIFE5%
- Smiffys4%
- SENTELEGRI2%
- Open — no brand owns it (6 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.8% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 9.7×
Top white stockings search terms
- white stockings91K/yr
- white stockings for women26K/yr
- white hold up stockings10K/yr
- white hold ups5K/yr
- white lace stockings7K/yr
- stockings white5K/yr
- white stocking5K/yr
Top white stockings products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LUSLOVE Hold Up Stockings for Women Sexy Lace Top Thigh High with Anti-Skid Silicone Silk White One Size
LUSLOVE£6.744.4★243 rev
Pryon Stockings for Women Thigh High Stockings Sexy Lace Top Anti-Skid Long Socks Knee Stocking Womens Sock Naughty Leg Costumes (UK Alpha One Size Regular Regular White)
Pryon£3.463.6★12 rev
RSLOVE Womens Hold Up Stockings - Anti-Skid Silicone Sexy Thigh High Stockings White One Size
RSLOVE£5.513.7★91 rev
RSLOVE Sexy Hold-up Stockings for Women - Silk Stockings Thigh High Stockings White
RSLOVE£5.533.9★104 rev
RSLOVE Women Fishnet Anti-skid Silicone Lace Silk Thigh High Stockings Medium Net White
RSLOVE£6.654.3★518 rev
Newest
by launch date
Larrel White Thigh High Stockings with Lace Elegant Lace Stockings for Women Comfortable Breathable White Laces Tights for Dresses Skirts Daily Wear
Larrel£2.980 rev
Pryon Stockings for Women Thigh High Stockings Sexy Lace Top Anti-Skid Long Socks Knee Stocking Womens Sock Naughty Leg Costumes (UK Alpha One Size Regular Regular White)
Pryon£3.4612 rev
RSLOVE Lace Thigh High Stockings - Silk Womens Hold-up Stockings with Non-slip Silicone Sexy Stockings for Women White One Size
RSLOVE£6.64106 rev
Womens Sexy Lingerie Sets Lace Garter Belt for Thigh High Stockings Sock Suspender Women (White One Size)
Generic£2.020 rev
LUSLOVE Hold Up Stockings for Women Sexy Lace Top Thigh High with Anti-Skid Silicone Silk White One Size
LUSLOVE£6.74243 rev
Trending
90-day click momentum
comeondear Womens Floral Lace Garter Belt White Waist Adjustable Thigh Suspenders for Stockings Wedding Goth Basque Lingerie Set Underwear 4 Straps with Thong UK Plus Size 12 14
comeondear£8.363.2★
Larrel White Thigh High Stockings with Lace Elegant Lace Stockings for Women Comfortable Breathable White Laces Tights for Dresses Skirts Daily Wear
Larrel£2.980.0★
RSLOVE Women Anti-skid Silicone Lace Silk Thigh High Stockings White 2Pairs
RSLOVE£9.574.2★
Lovehoney Lingerie Womens White Sheer Plus Size Thigh High Stockings - Stretchy Nylon with Deep Floral Lace Tops - One Size: 8-16
Lovehoney£6.704.3★
Womens Sexy Lingerie Sets Lace Garter Belt for Thigh High Stockings Sock Suspender Women (White One Size)
Generic£2.020.0★
What buyers say about white stockings
What buyers praise and complain about, mined from review topics.What buyers love
“Lovely feel and great quality I wear with a suspender belt”
“Good fit”
“with a soft silky feel that's very comfortable”
“Held up the whole night”
“Very comfortable, very sexy”
“But material is good”
“The elastic does grip the top of the leg well”
“Good Value Stockings”
What buyers complain about
“Lace part is a lot more smaller”
“Limited stretch”
“not generous in length”
“Not as pictured”
“how oily or sweaty your skin is”
“Skin lotions play havoc with the stickiness of hold-ups”
Top return reasons
Common questions
- Is white stockings profitable to sell on Amazon United Kingdom?
- The niche generates £46K/yr across 24 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -11.8%. Flapen's verdict: Skip it (43/100).
- How competitive is the white stockings niche?
- 12 brands and 31 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in white stockings?
- Top complaints mined from reviews: Size-Overall, Stretchability/Expandability/Elasticity, Length. The return rate is 1.8%.
- When does demand for white stockings peak?
- Demand peaks in Oct–Nov; the busiest month runs 9.7× the quietest.
- What does it cost to enter the white stockings niche?
- Listings span £2.02–£9.57; the average listing price is £5.89 (sweet spot $15–$100). The average incumbent carries 700 reviews — the moat a new listing must climb.