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White Socks Women

Maybe

An estimated 0.7% of orders come back. But the average product has 11,473 reviews to catch up to, so White Socks Women is a Maybe.

Flapen Score
58
58 / 100
Top 16% of 2,461 Fashion niches · +10 vs the category median of 48
Market size
£1.2M/yr2.4M searches / yr
90-day growth
+28.1%search demand this quarter
Competition
39%top-5 click share · 14 brands · 126 sellers

Flapen Score

White Socks Women against its category

The dotted line is the Fashion average. Past it, White Socks Women is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Socks Women market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for White Socks Women 2.4M times last year and spent an estimated £1.2M. The top 5 brands take 91% of clicks. Demand peaks in Jun–Jul. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.2M a year.

Searches, last 12 months
2.4M
Growth, 90 days vs prior 90
+28.1%
Conversion, latest week
4.2%
Market size, estimated
£1.2Ma year
Peak month
June6.3× the quietest month
Top search term
nike socks1.3M searches a year

02 · Price

A sale here is worth £12.14.

Listings sell for £12.14 on average, from £5.78 to £19.31. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At £12.14 that is £36K to £49K a year per listing.

Average price
£12.14under the $15 to $100 sweet spot
Price range
£5.78–£19.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
100K–125K
Units per listing a year
3,000–4,000
Revenue per listing a year
£36K–£49K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

38% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Activewear. It carries 11,473 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
98%
Out of stock, average day
0.0%
Average rank
#35in Activewear
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
11,473per listing
Listings tracked
47

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
42 months

Products

Top White Socks Women products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.

£0£37K£74K£112K£149K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

126

Est. top-5 brand share

91%

Top 20: 100%

Est. top-5 click share

39%

Top 20: 73%

Open market

8%

  • NIKE81%
  • YORJOSOX4%
  • adidas3%
  • Gain The Edge2%
  • Stoeury2%
  • Niorasen1%
  • Open — no brand owns it (8 brands, 8%)

Demand

White Socks Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 6.3×

Search terms

Top White Socks Women search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • nike socks1.3M/yr
  • nike socks mens 6-11224K/yr
  • mens nike socks139K/yr
  • white nike socks74K/yr
  • nike socks womens 4-7133K/yr
  • white socks women66K/yr
  • puma socks51K/yr
  • nike socks men60K/yr
  • nike white socks38K/yr
  • white nike socks mens 6-1133K/yr

Reviews and returns

What reviews say buyers love and hate about White Socks Women

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Quality-Overall”
0.7%of orders come back
“Utter rubbish quality”
A buyer, on “Quality-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common White Socks Women questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data