White Socks

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.4M a year.

Searches, last 12 months

2.5M

Growth, 90 days vs prior 90

+32.1%

Conversion, latest week

4.6%

Market size, estimated

£1.4Ma year

Peak month

December4.2× the quietest month

Top search term

nike socks1.3M searches a year

Listings sell for £11.94 on average, from £5.78 to £19.31. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At £11.94 that is £36K to £48K a year per listing.

Average price

£11.94under the $15 to $100 sweet spot

Price range

£5.78–£19.31

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

100K–125K

Units per listing a year

3,000–4,000

Revenue per listing a year

£36K–£48K

Returns

0.6%of orders · Amazon United Kingdom median 0.6%

43% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #36 within Activewear. It carries 10,592 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

98%

Out of stock, average day

0.0%

Average rank

#36in Activewear

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

10,592per listing

Listings tracked

51

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months