White Dress

Shoppers searched for this 608K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +159.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months

608K

Growth, 90 days vs prior 90

+159.1%

Conversion, latest week

0.2%

Market size, estimated

£20Ka year

Peak month

December11.4× the quietest month

Top search term

denim dresses for women187K searches a year

Listings sell for £18.29 on average, from £5.80 to £55.98. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £18.29 that is £0 to £2K a year per listing.

Average price

£18.29inside the $15 to $100 sweet spot

Price range

£5.80–£55.98

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

8.3%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #619 within Dresses. It carries 1,071 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

83%

Out of stock, average day

6.2%

Average rank

#619in Dresses

Average rating

4.13 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,071per listing

Listings tracked

511

205 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

205

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months